E80: How To Market Your Beer with Julie Rhodes of Not Your Hobby Marketing
Julie Rhodes of Not Your Hobby Marketing Solutions joins us on today’s episode of the True Craft Podcast to share some of her hard-won, craft-specific marketing advice to help you sell more beer, including: · Which marketing strategies are most effective for wholesale vs. taproom · How to leverage local influencers to market your beer to your target demographic · How to measure the results of your marketing campaigns so you know what’s working and what’s not Whether you’ve been marketing for years or have no idea where to begin, Julie provides industry-specific clarity on what to do and why.
The True Craft Podcast · Chris Farmand, Katy Noel, Julie Rhodes
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Show Notes
Julie Rhodes of Not Your Hobby Marketing Solutions joins us on today’s episode of the True Craft Podcast to share some of her hard-won, craft-specific marketing advice to help you sell more beer, including:
- Which marketing strategies are most effective for wholesale vs. taproom
- How to leverage local influencers to market your beer to your target demographic
- How to measure the results of your marketing campaigns so you know what’s working and what’s not
Whether you’ve been marketing for years or have no idea where to begin, Julie provides industry-specific clarity on what to do and why.
Links:
Not Your Hobby Marketing Solutions - Website
Not Your Hobby Marketing Solutions - LinkedIn
Not Your Hobby Marketing Solutions - Instagram
Julie’s Contact: