
E116: Building a Rural Brewery from the Ground Up with Bobby Cheek of Heavale Brewing
In this episode of The True Craft Podcast, we sit down with Bobby Cheek of Heavale Brewing Company in Calhoun, GA. Have you heard of a new brewery opening for under $200k? With a turnkey space, secondhand tanks, and a dash of DYI, the small-but-mighty Heavale team did exactly that! Bobby shares what it takes to build a brewery from scratch in a rural market and why community might just be the biggest ingredient. Some highlights include: * Creative ways Bobby kept startup costs to ~$165k with no loans * The hurdles and perks of running a rural brewery (from educating patrons on beer styles to having close relationships with local officials) * How unique programming like line dancing and cigar nights keeps customers coming back If you’ve ever wondered how to build a brewery on a $165k budget (with a side of some unique ideas for event programming and taproom-focused initiatives), our chat with Bobby is one you’ll want to hear!
The True Craft Podcast · Bobby Cheek, Chris Farmand
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Show Notes
In this episode of The True Craft Podcast, we sit down with Bobby Cheek of Heavale Brewing Company in Calhoun, GA. Have you heard of a new brewery opening for under $200k? With a turnkey space, secondhand tanks, and a dash of DYI, the small-but-mighty Heavale team did exactly that!
Bobby shares what it takes to build a brewery from scratch in a rural market and why community might just be the biggest ingredient.
Some highlights include:
- Creative ways Bobby kept startup costs to ~$165k with no loans
- The hurdles and perks of running a rural brewery (from educating patrons on beer styles to having close relationships with local officials)
- How unique programming like line dancing and cigar nights keeps customers coming back
If you’ve ever wondered how to build a brewery on a $165k budget (with a side of some unique ideas for event programming and taproom-focused initiatives), our chat with Bobby is one you’ll want to hear!