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The Secrets to Success in Producing, With Marc Platt of ‘Wicked’

The Secrets to Success in Producing, With Marc Platt of ‘Wicked’

The Town with Matthew Belloni

February 1, 202536m 20s

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Show Notes

Matt is joined by ‘Wicked’ producer Marc Platt to discuss how the smash hit musical adaptation got made and why it took so long despite the stage play's successful multi-decade run. They also discuss why 'Wicked' is the only Best Picture–nominated film with only one credited producer, Platt. They also talk about why the ‘Wicked’ marketing campaign was such a success, tough choices he has had to make in his career, and the secret to a great pitch (02:09). Later, Matt makes a prediction about the recent social media controversy surrounding ‘Emilia Pérez’ star Karla Sofía Gascón (27:39).


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Host: Matt Belloni

Guest: Marc Platt


Producers: Craig Horlbeck and Jessie Lopez

Theme Song: Devon Renaldo

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