How to use contrast to prevent headlines from going flat (and other questions)
The Three Month Vacation Podcast · Sean D'Souza
December 6, 201921m 9s
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
If you've ever wondered if your headline is lacking some oomph, it might be because of an incredibly simple omission. It's the lack of contrast. Contrast works in real life with colours, textures or flavours. Not surprisingly, it works with headlines too. Here are three common questions about headlines. And they have surprisingly interesting ideas.