
Your Customer’s 3 False Beliefs: How To Break Them with Russell Brunson
March 2, 20189m 46sExplicit
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Show Notes
People aren’t buying your product because they believe a story. The story is something they’re telling themselves. It’s a list of reasons why they don’t need, can’t use, or won’t value your product/service. How you break this story is by getting them to hear a story about someone with those same false beliefs be broken.
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