Show overview
The Sweaty Startup has been publishing since 2018, and across the 8 years since has built a catalogue of 495 episodes. That works out to roughly 150 hours of audio in total. Releases follow a weekly cadence, with the show now in its 2nd season.
Episodes typically run ten to twenty minutes — most land between 10 min and 20 min — though episode length varies meaningfully from one episode to the next. None of the episodes are flagged explicit by the publisher. It is catalogued as a EN-language Business show.
The show is actively publishing — the most recent episode landed 5 days ago, with 21 episodes already out so far this year. The busiest year was 2019, with 117 episodes published. Published by Nick Huber.
From the publisher
Want to build a successful business? Packed with the principles, strategies, and methods used to grow successful companies, The Sweaty Startup will help you make your vision a reality. Hosted by successful entrepreneur Nick Huber. Short, to the point and no fluff.
Latest Episodes
View all 495 episodesI Raised $30M Without Giving Up Control (How I Bought a Massive Business)
Why A Players Leave and How Great Leaders Actually Build Teams
Why Confidence Comes From Doing Hard Things Not Thinking About Them
Why Taking Action Beats Networking and Overthinking in Business
Why Sales and Simple Service Businesses Still Win in Entrepreneurship
Building Through Chaos: Raising Capital, Buying Somewhere, and Betting on Global Talent
The Cash Flow Game: Playing the Odds in Business and Life
Irrational Confidence, Extreme Ownership and Building Real Leverage
Why Struggle Is the Point
Why Most Entrepreneurs Burn Out and How to Actually Build a Life You Want
How I Built Businesses By Choosing Better Odds And Doing Hard Things
Trevor and I talked through how I build real businesses by choosing better odds instead of chasing hype. I shared how I started from zero, tested demand with simple tactics, and why boring proven ideas beat trying to be the one in a thousand startup. We also covered pricing, firing bad customers, using data over ego, and why business never gets easier, you just get stronger. From building companies to raising kids who can handle discomfort, this episode is about doing hard things and winning because of it. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
How I Built a Life Around Freedom and Used Boring Businesses to Fund It
Mikk and I sat down to talk about what it really means to build a business that supports the life you want instead of trapping you in a cycle of stress and burnout. I walked him through the lessons I've learned from operating service companies, investing in real estate, and hiring globally to lower overhead. We got into how I've used boring, simple businesses to build leverage, why momentum is the most dangerous drug in entrepreneurship, and how I protect my time so I can focus on what matters. We also talked about content, writing the book, and the pressure that comes with growing a holdco while staying grounded. This episode is about discipline, delayed gratification, and building a system that gives you real freedom. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
How I Built Wealth by Doing the Boring Work That Actually Pays
Matt and I talked about the kind of businesses that actually build wealth and why most people overlook them chasing trends that never pay off. I shared my story from Storage Squad to Somewhere and broke down how trading time for money is still the best place to start. We talked about the real odds of success, what Silicon Valley gets wrong, how to think about leverage, and when to finally hire so you can get back to doing high-value work. This one's about clarity, execution, and doing what actually works in the real world Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
How I Built Wealth Doing Boring Work Most People Ignore
Cody and I dug into the real side of entrepreneurship, what it actually takes to build wealth without chasing shiny ideas. I shared why I walked away from the tech startup fantasy and leaned into simple businesses that solve real problems. We talked through the ten minute drill, how I evaluate opportunity in any town, and why people waste years building businesses with zero demand. I broke down why your first business is about reps and skill acquisition, not money, and how boring work like tree removal or survey work can set you up for financial freedom faster than chasing passive income. This is a full breakdown of how to think like an operator, what the real wealthy people actually do, and why momentum is everything. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
How James Laidlaw Built InHomeGolf into a Multi Million Dollar Business
This is the full conversation I had with James Laidlaw about how he walked away from a high-paying commission job and built InHome Golf from scratch. We broke down how he scaled a golf simulator business during COVID, reinvested everything back into growth, and navigated the chaos that comes with explosive customer demand. Here's a photo of my simulator setup that James's company installed for me. https://x.com/sweatystartup/status/2011208892353851779 & Here's 22 other things that have that materially improved my quality of life: https://x.com/sweatystartup/status/2012556557674791016?s=20 If you want to reach out to James, email him at [email protected] If you've ever thought about leaving your job or building a business of your own, this episode shows you what it actually looks like behind the scenes. Big thanks to James for joining the show. Check out InHome Golf here. I highly recommend them: https://inhomegolf.com/ Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
How to Get Unstuck and Build a Career You Actually Want
Brian and I got into what it really takes to make progress when you're stuck in a job, a business, or a mindset that's not working. We talked about how people overanalyze and under-execute, why momentum matters more than motivation, and the mindset shifts that helped me stop chasing the perfect idea and start stacking wins. I shared the story of how I built my early businesses, how I tested ideas without overcommitting, and how you can take control of your career path by doing common things uncommonly well. This one is for anyone who feels like they're waiting for permission to start. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
Why I Stopped Chasing Billion Dollar Ideas and Started Optimizing for Real Freedom
Corey and I got into what actually matters when you're building a business and a life. We talked about what true wealth looks like beyond the money, why health and time freedom matter more than status, and how I'm thinking about the next 10 years. I broke down how I approach business growth, the truth about AI and electricity, and what most entrepreneurs get wrong about lifestyle creep. We also got into some honest talk about luck, operating skill, and why doing simple things well beats chasing the next big thing. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
The One Deal That Changed My Life and What Wealth Really Means
Jules and I talked about what building real wealth actually looks like and how most people completely misunderstand what it takes. I walked through the early days of Storage Squad, the financial mistakes that nearly broke me, and the pressure of borrowing millions before I knew what I was doing. We got into how one boring self-storage deal changed the entire trajectory of my life, why simple execution beats revolutionary ideas, and how I've kept my personal burn rate low even as my income scaled. This episode is about the long game, how momentum compounds, and why the most important number in your life isn't your net worth, it's your monthly freedom number. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
Why Simplicity Beats Scale in Building a Profitable Business
I broke down my full trajectory from broke college kid to owning a portfolio of companies bringing in hundreds of thousands a month. I shared the hardest moments, crying on a Boston sidewalk after wrecked trucks and bad reviews, and why most people underestimate how brutal the stress can get. We got into the financial whiplash that comes with entrepreneurship, how I think about lifestyle creep, and why I still live like it could all vanish. I also walked through how I reinvested everything after my first seven-figure refinance, how I think about net worth vs cash flow, and what it actually costs to run my life, including the plane. If you want the unfiltered version of how I built this, this episode is it. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03
Why Most People Fail at Business and How to Spot Opportunities That Actually Win
Jared and I got into the real truth behind why most people struggle to build a real business. I walked him through how I learned to operate, how I built my hiring systems, and why delegation and simple execution beat complicated ideas every single time. We talked about the mistakes entrepreneurs make when they overthink instead of taking action, how I built teams inside my portfolio companies, and why international hiring changed everything for me. I also broke down how I evaluate markets, how I test demand in ten minutes, and why most people should start with boring businesses before they even think about buying a company. This is the most honest breakdown of what actually works and what never does. Grow your business: https://sweatystartup.com/events Book: https://www.amazon.com/Sweaty-Startup-Doing-Boring-Things/dp/006338762X Newsletter: https://www.nickhuber.com/newsletter My Companies: Offshore recruiting – https://somewhere.com Cost segregation – https://recostseg.com Self storage – https://boltstorage.com RE development – http://www.boltbuilders.com Brokerage – https://nickhuber.com Paid ads – https://adrhino.com SEO – https://boldseo.com Insurance – https://titanrisk.com Pest control – https://spidexx.com Sell a business: http://nickhuber.com/sell Buy a business: https://www.nickhuber.com/buy Invest with me: http://nickhuber.com/invest Social Profiles: X – https://www.x.com/sweatystartup Instagram – https://www.instagram.com/sweatystartup TikTok – https://www.tiktok.com/404?fromUrl=/sweatystartup LinkedIn – https://www.linkedin.com/in/sweatystartup Podcasts: The Sweaty Startup & The Nick Huber Show https://open.spotify.com/show/7L5zQxijU81xq4SbVYNs81 Free PDF – How to analyze a self-storage deal: https://sweatystartup.ck.page/79046c9b03