Leader Weekends: How to be a CEO (Tumblr's Matt Mullenweg)
Taken from our How to be a CEO podcast
The Standard · Rachelle Abbott
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Show Notes
After taking WordPress from a small blogging site in the 2000s to an all-in-one website creation platform, which is now the backbone of around a third of all websites, Matt Mullenweg has now set his sights on social media. Now as CEO of Tumblr, Matt reveals his plans to revamp the site, welcome disillusioned ex-Twitter and Reddit users, and create a social site that is, at its core, open-source. In this episode:
- Matt’s battleplan for making Tumblr better
- How social media sites copy features from competitors
- Making Tumblr’s algorithm open-source
- How AI will play a role in improving Tumblr
Listen to the full interview here.
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