Bonus content: YouTube's Caspar Lee, now entrepreneur
Caspar turned his back on creating videos to build a start-up
The Standard · Rachelle Abbott
Audio is streamed directly from the publisher (sphinx.acast.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Former Youtuber turned entrepreneur Caspar Lee joins the show to talk about his incredible career as one of the first-ever social media stars and his new job as co-founder of the Influencer marketing company.
Check out the full interview with Caspar HERE.
Caspar turned his back on creating videos with tens of millions of views, including many featuring A-list Hollywood stars, to pursue a long-held passion to build a start-up with his business partner Ben Jefferies.
So how does someone who has made such a success of themselves doing one thing manage to transition to something else?
He gives advice for those who want to become the next big thing on TikTok, and for those who want to work with them on brand awareness campaigns.
And we talk about the pressures that being a Youtuber can bring to a young person, and what it’s like being “the grandfather of the internet” aged just 27.
Additional Material:
Joe & Caspar hit the Road: BBC Studios
Caspar Lee: Youtube
Wonder Park: Paramount Pictures & Nickelodeon
Hosted on Acast. See acast.com/privacy for more information.