The Spiro Podcast: Managing your Real Estate Photography & Videography Business

What if your business actually supported your life instead of running it? In this episode of the Spiro Podcast, Craig and Todd are joined by Clay Whisler to talk about building a real estate media business with intention. Clay shares his approach to structuring his business around his personal goals, creating systems that reduce stress, and making decisions that prioritize long-term sustainability over short-term hustle. The conversation dives into boundaries, workflow design, and how to avoid burnout while still growing. If you’re looking to build a business that gives you more freedom—not less—this episode will help you rethink how you operate. Chapter Timestamps 0:00 Episode Open & Introduction 1:10 Welcome to the Spiro Podcast 2:30 Spiro Updates 5:00 Introducing Clay Whisler 8:15 Building a Business Around Your Life 15:40 Setting Boundaries and Avoiding Burnout 23:20 Designing Workflows That Reduce Stress 31:45 Growth Without Sacrificing Freedom 40:10 Long-Term Thinking vs Short-Term Hustle 48:30 Final Thoughts & Episode Wrap-Up Spiro Software Platform: https://www.spiro.media/ Spiro Contact Email: [email protected]

Airbnb is opening up a whole new lane for real estate media businesses—but most people aren’t fully tapping into it yet. In this episode of the Spiro Podcast, Craig and Shannon Landers break down how short-term rentals are changing the landscape and where media professionals can step in to provide real value. From understanding what Airbnb hosts actually need to positioning your services differently than traditional real estate shoots, they explore how to create new revenue streams and stand out in a growing market. If you’re looking for ways to expand your business beyond standard listings, this episode will help you start thinking differently. Chapter Timestamps 0:00 Episode Open & Introduction 1:10 Welcome with Craig and Shannon 2:30 Spiro Updates 5:00 Why Airbnb Is a Growing Opportunity 10:40 How Airbnb Content Differs from Listing Media 18:20 What Airbnb Hosts Actually Need 26:15 Positioning Your Services for Short-Term Rentals 34:30 Pricing, Packages, and Value 42:10 Getting Your First Airbnb Clients 49:30 Final Thoughts & Episode Wrap-Up Spiro Software Platform: https://www.spiro.media/ Spiro Contact Email: [email protected]

Imposter syndrome shows up for almost everyone—but in a growing real estate media business, it can quietly hold you back from charging what you're worth, putting yourself out there, or taking the next step. In this episode of the Spiro Podcast, Todd and Craig break down what imposter syndrome actually looks like in day-to-day business, why it happens, and how to move through it. From mindset shifts to practical actions, they share ways to build confidence, take ownership of your value, and stop letting self-doubt dictate your growth. If you've ever questioned whether you're “good enough,” this episode is for you. Chapter Timestamps 0:00 Episode Open & Topic Introduction 1:20 Welcome to the Spiro Podcast 2:45 Spiro Updates 5:10 What Is Imposter Syndrome? 9:30 How It Shows Up in Real Estate Media 16:40 Charging Your Worth & Confidence Gaps 24:15 Comparing Yourself to Others 31:50 Practical Ways to Overcome It 40:10 Building Confidence Through Action 48:30 Final Thoughts & Episode Wrap-Up Chris Thompson @cstmediaproductions https://www.cstmediaproductions.com Spiro Software Platform: https://www.spiro.media Spiro Contact Email: [email protected]

Nick Narodny of TITUS joins Todd this week on the Spiro Podcast. He'll be sharing the presentation he gave at the January 2026 Spiro Sync Conference on how to get two brokerage presentations a month to grow your business. Chapter Timestamps: 0:00 Episode Open 01:30 Spiro Updates 03:28 Nick Narodny/TITUS Introduction 07:58 Getting Two Brokerage Presentations a Month 41:06 Episode Wrap-up

Alex Coombs, owner of Northern Spruce Media located in Hamilton, Ontario gave a main stage presentation at the January 2026 Spiro Sync Conference on building a framework in your business to handle a "full plate". Alex joins Todd & Craig on this episode to share some highlights from that presentation, and gives you tips on how to handle that overflowing plate you have as a real estate media company owner. (*Note: Craig prematurely released the Tattoo Video before this episode where the tattoos are announced - He just couldn't wait!) Chapter Timestamps: 0:00 Episode Open 01:12 Craig's Tattoo Announcement 05:30 Spiro Updates 06:20 The Full Plate Framework - Alex Coombs 54:19 Episode Wrap-up

Aaron Smith, Director of Sales at Cubicasa joins Todd this week on the Spiro Podcast, to talk about creating Bundles & Packages, and how marketing them to your clients and potential clients can help your business grow and serve your clients well. Aaron shared on this topic at the Spiro Sync Conference, and now brings his presentation to those of you that weren't able to make it! Chapter Timestamps: 0:00 Episode Open 01:23 Spiro Updates 02:45 Guest Introduction: Aaron Smith 05:05 Aaron's Real Estate Media Story 18:30 Bundling Services - The Impact 52:52 Episode Wrap-up

No clickbait here. No promises that business will be easier the better you get. In fact, it will most likely get harder the better your get in business. Todd and Craig talk about what to expect as your business grows and gets better at what it does. How do you approach the harder challenges? What's the payoff for sticking with it? Chapter Timestamps: 0:00 Episode Open 03:08 Spiro Updates 06:12 It's Harder the Better You Get 44:14 Episode Wrap-up

Do you ever feel like you're "never enough"? Don't believe the lie. Todd and Craig talk about the fact that life is hard. Business is hard. But you can't give up. Listen to get encouraged and strengthened as we head into a new year of business. Chapter Timestamps: 0:00 Episode Open 05:25 Sync Thoughts from WOW Video Tours 08:50 There's No Easy Button 49:08 Episode Wrap-up

Todd, Craig & Nick talk with those that came to the first ever Spiro Sync Conference in Dayton, OH. What were people's impressions? What were the biggest takeaways? Watch or listen to hear what you missed. We hope we can see you next year! Chapter Timestamps: 00:00 Episode Open 02:35 Spiro Updates 03:34 Spiro Sync Venue Highlights 13:00 Attendee Impressions & Takeaways 35:27 Summary Thoughts 43:01 Episode Wrap-up