The Sound Off Podcast
Matt Cundill
Show overview
The Sound Off Podcast has been publishing since 2016, and across the 10 years since has built a catalogue of 530 episodes, alongside 14 trailers or bonus episodes. That works out to roughly 360 hours of audio in total. Releases follow a weekly cadence.
Episodes typically run thirty-five to sixty minutes — most land between 32 min and 49 min — though episode length varies meaningfully from one episode to the next. Roughly 28% of episodes carry an explicit flag from the publisher. It is catalogued as a EN-language Society & Culture show.
The show is actively publishing — the most recent episode landed 4 days ago, with 31 episodes already out so far this year. Published by Matt Cundill.
From the publisher
The Sound Off Podcast is a weekly podcast about podcasting, radio, broadcasting, voiceover, and the people shaping the modern audio industry.Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes listeners behind the scenes of audio with in-depth conversations featuring podcast creators, radio professionals, producers, programmers, voiceover talent, media executives, and industry innovators. Drawing on decades of experience in radio and podcasting, Matt brings context, credibility, and curiosity to every episode.Each episode explores the craft, business, and culture of audio, covering topics such as podcast growth, audience development, monetization, advertising, sponsorship, dynamic ad insertion, analytics, distribution platforms, audio branding, and emerging trends in on-demand audio. From legacy radio to independent podcasts and branded content, the show examines how audio continues to evolve — creatively, technologically, and commercially.The Sound Off Podcast is known for thoughtful, candid interviews that go beyond surface-level talking points. Guests include radio legends, podcast pioneers, seasoned producers, voiceover artists, and leaders working across podcast networks, media companies, and technology platforms. Conversations focus on real-world experience: what works, what doesn’t, and what creators and companies need to understand to succeed in today’s audio landscape.Whether you work in podcasting, radio, voiceover, broadcasting, or digital media — or you’re simply fascinated by how audio storytelling works — The Sound Off Podcast delivers insider perspectives, practical insights, and honest discussions about the future of sound.With a balance of industry expertise and accessible conversation, The Sound Off Podcast is designed for professionals, creators, and listeners who want a deeper understanding of how audio connects audiences, builds brands, and drives culture.New episodes are released weekly.
Latest Episodes
View all 530 episodesKolter Bouchard: Building a Career You Actually Own
What Now, Radio? The Attention Economy is Here!
Gaëtan Harris: Sound Design Tips for Audio-First Podcasts
Chris Brunt: Radio's Digital Evolution
Lynda Steele: Change My Mind
Bryan Barletta: Podcast Movement is Coming!
Justin Jackson: Why RSS Feeds Still Matter
Jason Rockman: And Rockman IS his real name
Dan Misener: How Many People Really Listened?
Nails Mahoney: Be Memorable or Be Replaceable
Rob Greenlee: Human-Hosted in an AI World
Anthony McNutt: The Art Of Radio Imaging
Jen Austin: AI In The Newsroom
JC Douglas: Hanging Up His Headphones
Rhys Waters: Trust Community and Short-Form Clips
Podcasting Truth & Myths Learned Over 500 Episodes
Kattie Laur: What's Holding Back Canadian Podcasting?
Sam Sethi: How To TrueFans.fm
Dawn Chubai: Sell Through the Screen
Ep 496Doug Downs: Strategic Storytelling for Brands
Doug Downs joined me to trace his journey from a tape-recorder-obsessed kid in Scarborough to radio, TV, corporate communications, and ultimately podcasting. Doug shared how overnights at a country station, brutal newbie pranks, and a move through Ajax, St. Thomas, London, Kirkland Lake, Sudbury, and eventually Edmonton shaped his love of audio and storytelling. We reminisced about the ITV / CFRN days, that micro-fame of local TV, and why he ultimately pivoted into PR at Epcor, learning to think in terms of stakeholders, key messages, and strategy.We dug into why ums and ahs can actually help comprehension, how PR thinking makes for sharper podcast positioning, and why your premise and target audience matter more than trying to be Joe Rogan. Doug broke down the real role of video and YouTube (discovery, not depth), how to use consumption metrics from Apple, Spotify, and YouTube, and why podcasters should not disappear over the holidays.Connect with Doug and launch your podcast. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show.Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here.Thanks to the following organizations for supporting the show:Megatrax - Licensed Music for your radio station or podcast production company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.