Audio is streamed directly from the publisher (podcasts.cascadiaaudio.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In an increasingly-complex media landscape, figuring out which stops along the customer journey signal advertising success has never been more challenging…or more critical. The art and science of attribution is the solution. In part 1 of our two-part series on the subject, LeadsRx co-founder AJ Brown sits down with Veritonic’s Scott Simonelli to discuss what makes it really work for brands, particularly in radio.
The post Hearing What Works: Audio Attribution Pt. 1 appeared first on The Sonic Truth.