Can a Website Redesign Affect SEO?
If your existing website feels outdated or is underperforming, a redesign may be the solution. Wh...
The Smashing Pixels Creative Digital Experience · Trevor Cherewka
October 8, 20245m 12s
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Show Notes
If your existing website feels outdated or is underperforming, a redesign may be the solution. While it’s easy to focus solely on aesthetics and content during this process, you must not overlook the critical role of Search Engine Optimization (SEO). The right website redesign strategy is vital to maintaining, if not improving, your site’s performance in search engine results pages (SERPs) after the refresh. Neglecting this can lead to decreased organic SEO performance, negating any gains you hoped to achieve.