Episode 175: Should the media be an audience for your brand?
Learn if media outreach is worth the investment for your nonprofit. Get tips on building relationships with journalists, measuring impact, and more.
The Smart Communications Podcast
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Show Notes
Media coverage can expand a nonprofit’s reach, but with limited resources, it can be hard to know where to invest. In this conversation, Ally Dommu, director of service development, and Michelle Behar, senior strategist, explore practical tips for nonprofits to evaluate if media outreach is worth the investment and share strategies on building relationships with journalists, measuring impact, and more.