Jeff Bezos’s shadow Colin Bryar on how ideas are brought to life inside Amazon | #539
The Small Business Big Marketing Podcast with Tim Reid
February 15, 202148m 28s
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Show Notes
Colin Bryar was Jeff Bezos’s shadow (AKA right hand man) inside of Amazon. In this revealing chat, he explains to host Tim Reid Amazon’s process of working backwards, in which every new idea starts with the customer front and centre. Notebook at the ready!
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