#57 The Importance Of Brand Building.
The Small Business Big Marketing Podcast with Tim Reid
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Show Notes
In this episode of the Small Business Big Marketing podcast, Timbo talks about the importance of brand building for small businesses with the Head Of Marketing at Melbourne's Monash University - Professor Mike Ewing. The Prof as we affectionately call him, has categorical evidence that that small businesses that invest in building a brand will be more profitable. Period!
He then goes in to quite some detail on a number of actions they can take to help them build a strong, healthy brand.
We also geek out on QR Codes (what are they and how you can use them in your marketing).
Small Business Big Marketing – Links & Resources Mentioned In The Show
The Online Marketing Communications Masterclass 2011 - Tim Reid's upcoming webinar series where small business owners will discover how to place their marketing efforts on steroids.
QR code generator.
Flying Solo - Australia's largest community of soloprenuers.
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