The Side Hustle Show

This week’s show is a roundtable episode on the topic of YouTube, and specifically how 3 different channel hosts have gone about growing their presence and profits on the YouTube platform. My esteemed panelists are: Jon Shanahan from The Kavalier, a men’s style / men’s fashion channel. Pete Sveen from DIY Projects with Pete and DIYPete.com, a home improvement channel and website. Matt Tran from Engineered Truth and EngineeredTruth.com, a career advice channel. They explain how and why they started using the free YouTube platform to grow significant followings and income streams, and share some actionable advice on how you can do the same. They each raise some interesting points as they have very different approaches to how they publish content and monetize their channels, proving there are many ways to turn a YouTube channel into a side hustle or a full-time business. Jon uses what he calls a “spray and pray" strategy for content creation. Pete’s DIY videos are edited down from 3-5 hours of footage to just 8-12 minutes and he releases one a month, while Matt publishes once a week (usually interviews) to, “try to get the weekend crowd.” On the monetization side, Jon has opted to go ad-free for a better viewer experience and earns $4-5k per month from affiliate income part-time. Pete has taken a different approach making around $1400 a month from YouTube ads, but has several other income streams including courses, affiliate offers, sponsorship deals, website ad revenue, and direct donations. Matt makes $10k a month funneling his subscribers to his money-making videos selling a digital marketing course, and $3k a month from YouTube ad revenue. With more than 450k subscribers between them, this episode is packed with actionable tips to grow and monetize a YouTube channel that has worked for Jon, Pete, and Matt. Listen in for actionable advice on how to grow and monetize your own YouTube channel. Full Show Notes and PDF Highlight Reel: YouTube Roundtable: How 3 Video Creators Built an Audience and a Business on YouTube

It's like owning a parking lot, Jefferson Lilly explained. And you can earn 20% cash on cash returns too. That got my attention, though those returns are coming from a surprising real estate niche: mobile home parks. Jefferson Lilly is a mobile home park investment expert, educator, and industry consultant who has been featured in the New York Times, Bloomberg Magazine, and on the ‘Real Money’ television show. Through his company Park Street Partners, they currently own about $50 million worth of mobile home parks coast-to-coast. Jefferson is also the host of the Mobile Home Investors podcast, so it’s fair to say he knows this niche inside and out. The mobile home park niche doesn’t fit the typical real estate guidelines. It’s a shrinking market and offers some interesting and unique investment opportunities if you know where to look. In addition to the shrinking supply, the tenant turnover is lower than other real estate niches, and most tenants own their own homes -- meaning lower maintenance costs. Tune in to hear how Jefferson went from purchasing his first park after receiving 58 "no's" from banks when trying to raise the capital, to forming Park Street Partners and boasting a rapidly growing portfolio with more $50 million invested in mobile home parks. Full Show Notes and PDF Highlight Reel: 20% Cash on Cash in Mobile Home Park Investing? The Real Estate Side Hustle You Probably Hadn’t Considered

You might know Michelle Schroeder-Gardner from her super-popular blog MakingSenseofCents.com where she gets hundreds of thousands of readers and makes 6-figures a month. Around $50k of that monthly revenue (or more) comes from affiliate marketing. Michelle’s online journey started in the summer of 2011 when she decided to start blogging about paying off her student debts, “I didn’t know what blogs were at the time… I literally didn’t know that you could make money with a blog,” she said looking back. It was when she made her first $100 six months later with a sponsored post that she knew she wanted to build an online business. “It became super addicting,” Michelle said. Fast-forward just two years and Michelle had become a full-time blogger making money through affiliate marketing sponsored posts, working as a freelance staff writer and selling display advertising. She started to focus on affiliate marketing, and with her most profitable post making more than $400k to-date it's fair to say she's nailed the right way to do affiliate marketing. The secret to her success? Listening to her audience and providing relevant content that solves a pain point. Sounds simple, right? Tune in to hear Michelle explain how she finds the right affiliate products to promote to her audience, as well as her tips to maximize conversions, increase your social media following, diversify your traffic sources, and much more. Full Show Notes and PDF Highlight Reel: Affiliate Marketing for Bloggers: How Michelle Makes $50,000 a Month Selling Other People's Products Don't have a blog yet? My free video course will help you get started!

In my annual member survey, one of the 3 most common obstacles I hear is the money needed to start a business. As in, "I don't have enough money to start a business." (The other 2 are time and ideas.) It's kind of a chicken vs. egg problem: you need money to start the business and you need the business to earn the money! But the truth is that most side hustles these days don't take a ton of cash to get off the ground. In fact, most of the businesses I've started have cost less than $500 to start. In this episode I'll share 8 business models that have no startup costs, and one of them even has a "better than zero" startup cost -- meaning you can get paid to acquire your inventory. The 8 Models: The Perceived Value Plan The Dealmaker Model The Connector Email Model The Curator Email Model One Man’s Trash is a Another Man’s Treasure Repackaging The Pay for Performance Model The Agency Model Tune in to hear my examples of real businesses making it work under each of those models. It's sure to get your creative juices flowing on what kind of side hustle you could start! Stick around to the end of the show and I'll also share the actual startup costs for all of my businesses over the last 20 years. Full Show Notes: Bootstrapped Business Idea Brain Dump: 8 Business Models You Can Borrow w/ Zero (or Better than Zero) Startup Costs

By day, Bryan Orr helps runs an air conditioning company in Central Florida, and by night he’s a father of 9 -- yet somehow he's found the time to build his HVAC School podcast into a 5-figure a month business in less than a year. And it might sounds like an overnight success, but Bryan's actually been side hustling for quite a while, mostly in the podcasting and freelance audio production space. Tasked with training technicians at his day job, he had the idea to put it into an on-demand audio format, and that's where he found his side hustle sweet spot. It was on a whim he decided to publish the content online and make it available to a wider audience. “In the process it just exploded, I never thought there would be an audience like the audience that I found,” Bryan said. With 1000 downloads in the first 48 hours and synergy with his day job, Bryan started allocating more time to his show. As his audience grew he started negotiating sponsorship deals with large companies in the HVAC niche. Less than a year into this new side hustle, he's built an email list of over 7500 subscribers, generated more than 500,000 podcast downloads, and is earning $11k a month in sponsorship revenue. Tune in to hear how Bryan promoted his show to gain that initial traction, how he worked with influencers in his niche for extra exposure, and how he secured sponsors to monetize his show. Full Show Notes and PDF Highlight Reel: Finding Your Sweet Spot: How Talking About Air Conditioning Turned Into a 5-Figure a Month Side Hustle

“You have a skill, but you’re not using it correctly." That the tough love advice Vincent Pugliese's father gave him. Vincent was working what he thought was his dream job as a photojournalist. He'd just won the most prestigious award in his industry (International Sports Photographer of the Year), and he and his wife Elizabeth had a baby on the way. Yet the newspaper job didn't pay well. With the impending arrival of their son, Vincent took a hard look at his financial picture: he was in his mid-30s, 6-figures in debt, and earning $15 an hour. Not great. Something had to change, and something did. Four years later, the family was debt free and self-employed, thanks to the success of their freelance photography side hustle. I met Vincent at Podcast Movement and invited him on the show to share his inspiring and relate-able story. With a growing trend toward freelance workers, his transition is one many people will need to make over the next few years. With his newfound time freedom, Vincent has kept busy with a number of new projects including his upcoming book Freelance to Freedom, and an online course teaching parents how to take better sports pictures of their kids. (Even though Vincent had no "audience" of his own to sell to, the course did over $30k on launch day, giving us the hook for this episode.) Tune in to hear how he and his wife got it done and how you can apply the same strategies to the skills on your own resume. Full Show Notes and PDF Highlight Reel: Freelance to Freedom: From $30k a Year to $30k in a Day

Quit my job? “That’s stupid,” Kim Anderson said. But she eventually did, and it turned out to be a really smart move. Together with her husband Cressel, they paid off $93k in debt in less than 2 years, setting themselves up for a life of “financial flexibility.” They did it through a combination of conscious spending, creative side hustles, and having a clear goal in mind. And perhaps what’s more exciting is what that new time freedom has allowed: starting a family, starting new businesses, and most recently even “retiring” Cressel from his engineering job. In this inspiring episode, Kim and Cressel break down their path to financial freedom, which I think will get your gears turning on how to do the same. Full Show Notes: Your Escape Plan: How to Make Early “Retirement” a Reality

Would you trade $1000 for $2000? How about $10,000 for $18,000? If you're anything like me, I'll make those trades all day long! Well, Deacon Hayes is doing exactly that every month through his blog, Facebook ads, and affiliate marketing. Although he'd been blogging for years, his traffic and revenue had kind of stagnated. Inspired by the success of The Penny Hoarder using a similar strategy in a similar niche, Deacon decided to jump in and throw $1000 toward his new Facebook Ads experiment. Within a month he'd effectively doubled his investment. Ten months later he's built a beautiful machine that combines compelling helpful content, affiliate relationships, and the massive reach of Facebook. In this episode, you'll hear the type of content Deacon has found most profitable to promote, the types of ads he runs, and how he's able to get his costs per click down to around $0.05. Full Show Notes and PDF Highlight Reel: Facebook Ads Arbitrage: How to Drive Consistent Profitable Traffic to Your Blog

Dustin Lien from StrategicSauce.com reached out to me with an interesting pitch for an episode. Dustin had experienced a side hustle failure and wanted to know if the Side Hustle audience would be interested in hearing his story. I threw the idea out to the Side Hustle Facebook Group and received an overwhelming amount of feedback saying, “Yes,” they wanted to hear the “other side” of a side hustle when it fails. In this episode Dustin lifts the lid on a business he invested a large chunk of time and money into, only to pull the plug on it a year and a half later. He designed a great product that solved a pain point for people in the fitness community. So, what went wrong? Tune in to hear exactly what did and didn’t work for Dustin, and why he decided to throw in the towel on this project. Dustin shares what he would do differently if he had to start over, as well as what he's working on today. He's loaded with valuable insight for anyone starting a new venture. Full Show Notes and PDF Highlight Reel: When a Side Hustle Fails - Lessons, Pivots, and Next Steps from a Less-Than-Successful Side Project

The holy grail of side hustle business models is software, right? Built it once and sell it over and over again for almost zero incremental cost! Having built the online graphic design tool Snappa to $33k in monthly recurring revenue in 2 years, Christopher Gimmer rounds out our "recurring revenue" theme for the month. The software as a service aims to help bloggers and content creators make perfectly sized social media graphics or blog images easily and professionally. “Create online graphics in a snap,” the tagline says. The cool do-it-yourself tool is sold on a freemium or monthly/annual subscription model. “I just wanted to know whether people were having the same issues I was having,” Christopher said, talking about the hassle he experienced creating quick and professional looking social media and blog graphics. This is the fourth episode in this series of recurring revenue shows. If you’ve missed any of the previous episodes, be sure to check out: How a full-time cop built a subscription box service to $15k a month. How a massage therapist built a $15k a month business with short-term rentals. How a former alcoholic built a service business to $400k a month in under 3 years. In this episode, Christopher shares how he validated his idea, successfully launched his new tool just months later and generated $2-3k in the first week, and grew the business to where it is today. Full Show Notes and PDF Highlight Reel: SaaS Case Study: How Snappa Bootstrapped Their Way from Idea to $33k MRR in 2 Years

Three years ago Design Pickle didn't exist. It wasn't even an idea in founder Russ Perry's head yet. That's why it seems crazy to me that today the unlimited graphic design service is doing $400k in monthly recurring revenue! Back in 2014 Russ was running a creative agency, but he started to hate everything about it. “I felt like I was in a prison of my own creation,” he said. By January 2015, he'd shut down his agency and started working as a freelancer. Not wanting to build a similar prison again, he sought out a different business model -- one with a simpler service offering that was designed to scale. From taking on a friend as his first client to now completing more than 800 design jobs a day, it’s been an incredibly quick ascension and a great example of how to scale a service business. Tune in to hear how Russ grew his business from zero to $410k+ in monthly recurring revenue in less than 3 years. We cover his marketing strategies, his hiring best practices, and what Design Pickle does to keep customers coming back month after month. Full Show Notes and PDF Highlight Reel: Scaling Up a Service Business: From Idea to $400k in Monthly Recurring Revenue (in Under 3 Years)

Zeona McIntyre is earning $12-18k a month through her portfolio of vacation rental properties and her "co-hosting" service for other property owners. All this has afforded Zeona financial independence at a very young age, as she built her operation largely by piggybacking on the growing popularity of Airbnb (get $40 off your first trip!). She first became aware of Airbnb and the potential to earn some extra revenue back in 2011. She was in massage school at the time, but a friend of hers in New York subletted his apartment on Airbnb to the tune of $50k for the year -- all while traveling full-time. “I couldn’t ignore it from then; I started right away,” Zeona said. She started by subletting a room in her apartment, then her whole apartment, and now owns five rental properties and manages or "co-hosts" another 15-20 properties on the behalf of her clients. With a small team, some smart decisions, and some online tools, Zeona now manages her business from her home in Boulder, Colorado relatively hands-off. This is the second episode in our recurring revenue series this month. If you missed last week, be sure to check out how a full-time cop built a subscription box service to $15k a month. This week, tune in to hear how Zeona chooses vacation rental properties, how she calculates the potential ROI, and how you can get started in this location independent side hustle today with just a spare room in your home. Full Show Notes and PDF Highlight Reel: How To Shortcut Your Financial Freedom with Short-Term Rentals

From the spare bedroom to $15k in monthly recurring revenue, Sam Gonzalez has grown the subscription style service UrbaneBox.com (affiliate link) all on the side from his day job as a police officer. He noticed his wardrobe was getting pretty outdated and with family and work life, he didn’t have any time (or desire, really) to go shopping. So he decided to do something about it and create an online subscription box business with a cool value proposition: $120 worth of designer clothes for $60. In this episode Sam talks through the steps he took from building his website, pitching suppliers, experimenting with different pricing models, and outsourcing the order fulfillment. He’s used a combination of AdWords, social media promotion, collaborating with other bloggers and YouTube influencers, and an interesting Facebook “hack” to rapidly grow his business. Tune in to hear how Sam went from idea to 6-figures in 3 years, from packing and shipping his first order from his spare bedroom to a business that now does $15k in monthly recurring revenue. Full Show Notes and PDF Highlight Reel: How to Start a Subscription Box Service: From Spare Bedroom to $15k in Monthly Recurring Revenue

It’s time to dive into the ol' listener mailbag and answer a few questions in this week’s edition of The Side Hustle Show. It’s been 6 months since the last Q&A show I did (where does the time go??) and I’ve had quite a few interesting questions come in since then. I picked 20 to talk through in today’s show. Like this format? This is the 4th installment of "20 Questions" so feel free to go back and binge on the older ones too: 219: Growing Traffic, Monetization, List-Building, a Day in the Life, and More: 20 Questions with Nick 198: Blogging, Branding, Book Writing, and Finding the Right Side Hustle for You: 20 Questions with Nick 181: SEO, Affiliate Marketing, Self-Publishing, Udemy, and More: 20 Questions with Nick A common piece of advice you’ll hear is to take audience questions and turn them into content, so here’s a meta example of that in action. This episode covers questions on affiliate marketing, audience building, network marketing, imposter syndrome, my income streams today, and my side hustle mistakes. Tune in to hear my responses to those questions and a dozen more below. Full Show Notes: Network Marketing, Imposter Syndrome, My Side Hustle Mistakes, and More: 20 Questions with Nick

Chris Green is one of the foremost advocates for the side hustle lifestyle. He has 10+ years’ experience as an Amazon seller, author, software provider to others involved in the Amazon ecosystem, and most recently as a t-shirt designer selling shirts on the Merch by Amazon platform. Chris calls Merch by Amazon “the best side hustle out there right now.” With no upfront capital, no shipping or returns, no customer service, and no risk, it’s certainly one of the easiest side hustles to get started with. If you’re just getting started with Merch, Elaine Heney (who made $50k selling shirts last year) shared how to sign up and get your first t-shirts for sale on the Merch platform back on episode 216. Chris picks up where Elaine left off and goes into detail sharing some of his best tips for optimizing your listing, where he finds ideas for t-shirt designs and a few of the methods he uses to market his shirts. Tune in to hear some the unique and interesting ways Chris comes up with t-shirt designs ideas, as well as how he markets them through paid ads and organic outreach. You can find out more at merch.life, and pick up a free copy of Chris’ book Merch Resources (just pay shipping). Full Show Notes and PDF Highlight Reel: Merch by Amazon Marketing: How to Drive Traffic and Sales to Your T-Shirt Designs

Sarah Miller is still in college (and plays soccer for her school) but that hasn't stopped her from starting a pretty cool side hustle: painting custom pet portraits. She's done 300 paintings so far! But the business isn't without its challenges. She'd like to raise her rates, expand her marketing efforts to land new clients, and figure out how to make her work less of a time-for-money tradeoff. To help me brainstorm some ideas for Sarah, I invited Don the Idea Guy back on the program to join us on a call. As you might remember, Don is a creative genius and in this episode he definitely doesn't disappoint. Together we walk through a dozen different ways Sarah could take her operation to the next level and open up new income streams. Even if your business has nothing to do with painting wiener dogs, I think this conversation will get your gears turning because the broader strategies can apply to lots of different business models. Among the suggestions: Raise prices for the custom work. Create off-the-shelf prints for the most popular breeds (from the library of work Sarah's already done). Use print-on-demand marketplaces to instantly expand inventory and sales options. Her various upsell and cross-sell opportunities. Partner with influential pet bloggers and Facebook group administrators. Partner with pet-related stores w/ a low-tech coupon code-based affiliate program. Partner with other pet-related Etsy sellers to cross-promote each other's products. Tap into your database of existing customers for upsells and referrals. Turn the preliminary pencil sketches into other product offerings and maybe even adult coloring book templates. Teach others the skill of painting on Udemy. I think you'll like it! Full Show Notes: Side Hustle Coaching: I've Got Some Traction, Now What? Here's an example of Sarah's work:

Over the last decade, Cathy Heller has earned hundreds of thousands of dollars from her music and helping other musicians license their songs. In fact, you've probably heard some of her music without realizing it. Songs of hers have been featured in ads for huge brands, like McDonald’s, Walmart, Kellogg’s, as well as many popular TV shows. Today, the mother of 3 balances family, her art, her agency, her online course, and her new Don't Keep Your Day Job podcast, where she interviews other entrepreneurs, artists, and influencers. Cathy's story is an inspiring one, and it follows a familiar trajectory: freelancer to agency to product. When she moved to LA to be a rockstar, she didn't know where it would lead. That didn't pan out, but she landed at something perhaps even more fulfilling. She called it reverse engineering her dream job, and thinks other people can do the same. Tune in to hear how Cathy walked The Hustler's Path from freelancer to agency to product, and how you can apply her ideas and tactics to find your dream job. Full Show Notes and PDF Highlight Reel: Reverse Engineer your Dream Job: How a Struggling Songwriter Built a Multiple 6-Figure Business Doing What She Loves

Teresa Greenway is a mother of 10 who went from working part-time in a bakery to making $5k a month doing what she loves – baking and teaching others how to bake. More specifically, she teaches how to bake perfect sourdough bread. Teresa has built a really cool business around this niche at NorthwestSourdough.com. In the past couple of years, her main revenue driver has been Udemy courses, to the tune of several thousand dollars a month. The main driving force behind this? It turns out Teresa's secret weapon is a huge Facebook group of engaged followers, fans, and fellow bakers. With almost 35,000 members, it's one of the largest baking groups on Facebook, and Teresa said it all started “by accident” back in 2013. Since then her business and revenue have grown faster than a loaf of her sourdough bread. Teresa earned $1k in the month she released her first Udemy course in April 2015, and it was a life-changing moment. She went on to earn $20k in her first year, and now consistently brings in $4-5k a month. Teresa did all of this will little to no promotion or marketing. Tune in to hear how she grew her Facebook group so fast, why she decided to start selling courses on Udemy, and how she also uses YouTube and ebooks to drive traffic to her courses and group. Full Show Notes and PDF Highlight Reel: Why a Facebook Group Should be Part of Your Marketing Strategy

You can be a creator or a consumer, but it’s the creators that get paid. I’ve argued before that creativity is the most important skill for entrepreneurs because before you can sell anything, you have to create that value proposition. But what if you’re not creative? I believe we all have that innate creative spirit in us somewhere, it’s just a matter of flexing that creative muscle. In this episode, I talk with Carol "Stash" Stanley of StashSports.com, and David Fedewa who is an inventor mentor at InventRight.com. Stash holds six patents related to products in the baseball and softball world, as well as footwear safety. She’s worked on these products as a side hustle while working full-time at the University of Virginia. David Fedewa is a serial inventor who has taken the product licensing route as described by Stephen Key in episode 173 to earn passive income from his product ideas. Tune in to hear how they come with ideas, how to unleash the creativity in your own head, and what to do with those ideas once you have them. Full Show Notes and PDF Highlight Reel: How to Cultivate Creativity Like an Inventor

As the author of more than 70 books, Steve "S.J." Scott is one of the most productive and disciplined people I know. His latest title, Habit Stacking, became a Wall Street Journal Bestseller and served as the inspiration for this episode. (Long-time listeners might remember Steve from WAY back in the archives; he was my guest in episode 9 where we discussed how to earn money as a side hustling author.) This time though we're diving into a few of the habits that allow Steve to continually drive his business forward, and lead a healthier and happier life. Plus, you'll learn why we think they're important and how you can apply them in your own life. The 10 habits we cover are: Tracking your time Reviewing your goals daily Writing down the tasks you got done Fixing your "broken windows" Wearing a step-tracking device Keeping a food diary Researching one side hustle Breaking down a big project into actionable steps Following an evening shutdown routine Practicing mindfulness As you can see, they're not all directly business-related, but most take 5 minutes or less and are designed to increase your productivity, reduce stress, prioritize your workload, and help you find a healthy work-life balance. Tune in to hear how Steve and I incorporate these habits into our daily routines (or plan to, in my case). As you'll see in the links section below, there are a lot of books, apps, and resources mentioned. Full Show Notes and PDF Highlight Reel: 10 Foundational Hustle Habits to Improve Your Health, Wealth, and Happiness

Noah Kagan is Chief Sumo and founder of Sumo.com and AppSumo.com. He blogs about his personal and business experiences at OkDork.com, and his new podcast is called Noah Kagan Presents. Noah has built up a number of successful businesses and is always toying with new ideas or looking for the next big business opportunity, so he was the perfect person to brainstorm with. If you’re stuck at the idea generation phase or pulling the trigger on your ideas, this episode is going to give you food for thought. Noah is a master at this stuff and doesn't sugarcoat anything. And if you already have an idea you’re sitting on, he explains exactly how he validates his own ideas before moving forward and what steps you need to take. Don’t be afraid of failure either. “I’ve never actually met someone who has made money or grown successful businesses that hasn’t had things that didn’t work out,” Noah said. Tune in to hear how Noah comes up with interesting and unique business ideas, how he validates them, and how he splits his time between content creation and marketing. Full Show Notes and PDF Highlight Reel: How to Quickly Brainstorm and Validate Business Ideas, with Noah Kagan

The best advice from my last 49 guests. At the end of nearly every episode of The Side Hustle Show, I ask my guests for their #1 tip for Side Hustle Nation. There’s always a great variety of responses, and I wanted to take some time today to go through some of my favorites from the past 50-ish interviews. I first did this for episode 50, which was my first-ever solo podcast recording, and then again in episode 124 and episode 177. If you like this short-and-sweet meta-style show, be sure to check out those ones from the archives as well. And even though my primary motivation is to extract helpful tactics for you, the listener, I can't help but learn from my guests as well. You never know when inspiration will strike or where you'll hear the one insight that has a huge impact. These episodes are a lot of fun to put together, and give me an excuse to revisit some of my favorite moments and wise words from the show. From the last 49 guests, the 3 most common #1 tips I heard were: Get started. Take action. Build your audience. While those might sound overly generic, don't be quick to dismiss them. If all these really smart and successful people keep saying these episode after episode as their “#1 tip,” I think they’re worth paying attention to. What action can you take today to apply those tips? My #1 Tip? Find your WHY. Why side hustle? What are you trying to build? What will that afford you? At the end of this episode, I share a new #1-ish tip: if success is owning your calendar and being free to spend your time how you like, start doing it today in some small but meaningful way. Full Show Notes: What I've Learned and Applied from 49 Awesome Entrepreneurs - Part 4

As one of several side hustles, Ryan Dowd runs HomelessLibrary.com, a training program that teaches librarians how to confidently and compassionately deal with their homeless patrons. It’s something a little different from the business-to-consumer model we usually see with online course sales and comes with some advantages over the B2C market — namely potentially higher prices and the ability to perform direct outreach. By day Ryan is the executive director for a homeless shelter in Illinois, but on the side he’s also an adjunct professor, a practicing attorney, and he’s writing a book — in addition to the 3-15 hours a week he spends on HomelessLibrary.com. (And he’s married with a couple kids, so it’s fair to say he’s a busy guy.) Ryan was working at the homeless shelter when a friend asked if he would speak at a local conference about homelessness to a group of librarian executive directors. His talk went so well he started receiving offers to deliver training in person at libraries. Not having the time to travel to different locations, Ryan recorded a 30-minute video, posted it on YouTube, and sent people the link. Now with over 13,000 views, his video has become a staple training tool for librarians across the country and there was a demand for more. Ryan capitalized on this by recording a longer, more in-depth training. He broke it up into modules and began selling it to libraries across the US. Tune in to hear how that first conference speaking gig Ryan did for a friend turned into a successful side hustle selling B2B online courses and started what he calls, “A crazy wild ride with a completely accidental start.” Full Show Notes and PDF Highlight Reel: Selling Digital Products to Business or Government Clients: An Online Business Success Story with a Twist

Listen in on a real-life side hustle coaching call with customer acquisition and retention strategist David Hutcherson (he's the client), and sales pro Brendan Alan Barrett (he and I share the coaching duties). On the heels of last week's sales-themed episode, I invited Brendan on because of his sales background both with companies large and small. We're joined by our "client" David, who's seeking to grow his freelance/consulting side hustle and build on his decade of experience in customer service. We dive into where David is at in his business today, how he got his first few clients, and where he'd like to go from here. The good news is he's not starting from scratch. He's had a handful of clients for community management and customer market research gigs, including the world famous improv theater Second City, but nothing recurring and not much in the pipeline at the moment. We do our best to point him in the right direction and get him to try and figure out what exactly is the service he offers and who he offers it to. And we just might have a breakthrough on that front about 20 minutes in. Tune in to hear the types of questions you'll have to ask yourself in a service-based side hustle. Put yourself in David's shoes as you listen and think about what you'd do in his position -- and your own. Full Show Notes: Side Hustle Sales Coaching: What Do I Do and Who Do I Do it For?

“People don’t buy intellectually, they buy emotionally,” Jim Brown told me. By taking a unique approach, understanding your demographic, and identifying the pain points you can solve, you can attract clients and increase sales. Jim is a former professional wrestler, a Marine Corps vet, a sales coach, and is the founder and host of the SalesTuners podcast at SalesTuners.com. In this year’s survey results, a lot of Side Hustle Nation readers said they needed help growing their business and attracting new customers. This is exactly what Jim does with his clients, and he shares his tactics and processes in this episode. As entrepreneurs and side hustlers, we are all the VP of sales for our own businesses. The only person driving a company forward in the early stages is the founder, and nothing happens until someone sells something to someone else. Tune in to hear how you can 10x your service business by setting a revenue goal, breaking down the numbers and planning out a step-by-step approach, and making outreach calls the way Jim does with his clients. Full Show Notes and PDF Highlight Reel: How to 10x Your Service Business in Under Two Years

Ben Foley started writing about how to use mindfulness to reduce stress and anxiety at FullyRichLife.com a little over 6 months ago. Since then, his little side project has generated over 6000 email subscribers and $10,000 in revenue. His secret sauce? Tapping into the big audience of readers on Medium.com. Having overcome stress and anxiety issues himself, he knew this was a niche he could enter and help others. And, with a different approach to using mindfulness in the modern world to help reduce stress working for him, he knew he had a unique angle to blog about. Before starting his site in December last year Ben had never even written a blog post. However, after finding a passion for writing and encouraged by positive feedback, he “tripled down” on content and started getting huge exposure almost right away -- something new sites often struggle with. Related: My free video series on how to start a blog. Tune in to hear how you can use Medium to growth hack your new or existing site, and how Ben is turning those readers into subscribers and revenue. Full Show Notes and PDF Highlight Reel: Going Big on Medium: How a New Blogger Got His First 6000 Email Subscribers (and Made $10k) in 6 Months

Perrin Carrell is a senior contributing editor at AuthorityHacker and well-known within the internet marketing community for building niche/authority sites. He has built several successful sites from scratch, including one recent project that went from a valuation of $0 to $200,000 in just under 20 months. Perrin started learning about internet marketing and SEO while working a day job at a global communications consulting firm. Desperate to escape the day job and turn his side hustle into a full-time business he started building sites and learning from his failures along the way. He now has the blueprint nailed for building profitable sites with several different income streams. From planning the site structure, ordering content, carrying out keyword research, to link-building, Perrin shares exactly how he builds his sites in this episode. Full Show Notes and PDF Highlight Reel: Affiliate Marketing the Authority Hacker Way: Build a Profitable Website from Scratch

What's the story of your first job-free income? To celebrate the 4-year anniversary of The Side Hustle Show, the Side Hustle Nation community joined me in creating a really fun episode. I asked people to tell me how they first started making money on the side, and got 25 different voicemails! In this episode, you'll hear first-hand the steps your fellow listeners took to put themselves back in the driver seat of their own financial well-being. And no matter how you shake it, that first sale is a powerful one. Full Show Notes: How 25 Side Hustlers Made Their First Entrepreneurial Income

Steve P. Young is a side hustler turned full-time entrepreneur. He has hosted more than 500 episodes of the AppMasters podcast, a podcast dedicated to helping app makers get more downloads and sales of their apps. Steve was working full-time when he decided to start his podcast interviewing app developers and putting out content for the app community. Using lunch breaks, early morning, and late nights, Steve found the time to put out two episodes a week and start building up authority and an audience in the app space. Within four months he had his first consulting client, and within seven months he was handing in his notice at his day job as AppMasters became his full-time business. Tune in to find out how Steve built up several income streams around his podcast: The apps (how it all started) Consulting Podcast sponsorship Digital products and courses A private mastermind group A live in-person event You'll hear the hacks he used to grow his audience in a short time period, and how interviewing influential people in the app space helped double sales on his own apps. Full Show Notes and PDF Highlight Reel: How a Part-Time Podcast Turned into Multiple Streams of Income

Don't you just love a good outsmarting the casino story? Bring me an Ocean’s Eleven, bring me a Bringing Down the House -- I’m all about it. Colin Jones is a professional card counter whose blackjack teams won almost $4 million, and he earned over $500k himself. Now a father of 6, Colin's playing days are mostly over, but he's turned his unique skill into a profitable online business at BlackjackApprenticeship.com. Did you catch the Holy Rollers documentary about the Christian card counters? Yeah, it was about Colin and his team. When we met at a Side Hustle Nation meetup in Seattle over the holidays, Colin explained that card counting -- though glamorized by Hollywood -- is "a hard way to make easy money." He also pointed out that the math involved is elementary-school level, and done right, it really can be seen as an investment and not a gamble. Today, his Blackjack Apprenticeship site has more than 500 members and in this episode, you'll hear how he's grown this business, how he's priced his different offerings, and how he keeps customers sticking around for more. Full Show Notes and PDF Highlight Reel: How a Professional Card Counter Beat the Odds in Online Business

Scott Voelker is the host of the super popular Amazing Seller podcast, where he’s recorded more than 300 episodes about the Amazon FBA business model. He's a family man and a serial hustler, having been involved with a number of businesses ranging from construction to photography to ecommerce. His latest project is the 1k FastTrack Challenge, where he takes a group of students through the paces of making their first $1000 selling online. One of the biggest challenges people struggle to overcome is deciding on, or even finding a side hustle they can start and take those important first steps. In this episode of The Side Hustle Show, Scott takes you through the 5-steps he uses when guiding his students to earning their first $500 online in just 7 days. He also shares some powerful words of motivation and some success stories he’s been part of, helping you to see just how easy it really is when you follow these 5 simple steps. "You’re probably sitting on a few hundred, if not thousands of dollars in your possession right now that you’re not even aware of," Scott explained. Tune in to find out exactly what Scott is talking about, and how you can start your own challenge today to earn $500 in the next 7 days. No investment needed, no prior experience selling online, just the motivation and willingness to stick to a deadline. Sound good? Join the free SH Nation Facebook group and look for the #7daychallenge thread to post about your results. Full Show Notes and PDF Highlight Reel: Earn Your First $500 on the Side in the Next 7 Days - No More Excuses!

Derek Murphy's book portfolio is bringing in $5k a month. He's is a world traveler, book cover design extraordinaire, and the author of a dozen different books, mainly in the young adult fantasy genre. A lot of the self-publishing content and interviews on the Side Hustle Show has been related to non-fiction books, and to me, it's a more straightforward process: help someone solve a problem. Fiction is a bit of a different animal, and something Derek covers in detail over on his site at CreativIndie.com. Derek started out editing books and designing book covers while completing his Masters and PhD in literature. Having an interest in reading fiction and wanting to get away from client work, Derek started writing fiction books. He explained there's a lot more demand for fiction than non-fiction, and because of that it can be easier to make more money. It’s not as competitive as you may think either. Although there are literally millions of fiction books available, when you cut through to the books that are being marketed and targeted to the right audience, Derek says it’s not that difficult. Tune in to hear how Derek starts by finding keywords and researching what the readers want based on what's already selling, then testing the market for demand before committing to a series of books. He also shares the methods he used to grow an email list of more than 32,000 as well as advice on how to launch a book with an email list of zero. Full Show Notes and PDF Highlight Reel: $5k a Month as a Self-Published Author - in Fiction

Jacques Hopkins is a former full-time engineer who turned his passion for playing piano from a side hustle into a full-time business at the end of 2015. With more time and energy to devote to Pianoin21Days.com, the business continued to reach new heights. It was after reading the entrepreneurial handbook that’s inspired a generation to start side hustles – The 4-Hour Workweek, by Tim Ferriss – that Jacques knew he wanted to start "something on the side that could make money." That was back in 2007, and after several failed ventures, each of which has played a part in getting him to where he is now, Jacques is crushing it with his YouTube videos, ebook sales, and online course. Tune in to hear how Jacques realized there was a market for teaching “regular people learn to play modern songs on the piano in as little time as possible.” You'll hear how he used YouTube to generate lots of free traffic and build his email list, how he doubled his conversions by picking up the phone and talking to potential customers, and how he now lives the lifestyle wants and spends his time promoting the business. Full Show Notes and PDF Highlight Reel: How to Turn Your Hobby into an Online Business

Chad Carson is a 30-something semi-retired real estate mogul, who together with his business partner, oversees a portfolio of 90+ rental units. In fact, he and his wife are in the middle of an exciting adventure — a year abroad in Ecuador with their two daughters. But of course he didn’t start there. Fresh off the football field at Clemson, Chad’s real estate career started more modestly by “bird dogging” and house hacking — two of the tactics he shares in this week’s show. You can learn more about Chad and his real estate business at CoachCarson.com, where he writes about using real estate investing to retire early and do what matters. In this episode, Chad walks me through 5 real estate side hustles you can start on the cheap. Tune in to hear: How to use house hacking to earn rental income and live for free How to take advantage of tax-free live-in flips How anyone can start master leasing How to become a leasing agent How to start “Bird-dogging” Chad proves that you that you don’t need a large down payment to get started in real estate. You can even learn “how to do one of the more important parts of the rental business on someone else’s dime” if you’re smart about it. This episode is packed with actionable advice to help get you started with a side hustle in the real estate market, as well as some long-term options to set you on the path to building long-term wealth. Full Show Notes and PDF Highlight Reel: 5 Real Estate Side Hustles You Can Start on the Cheap

Dan Meadors is one-half of TheWholesaleFormula.com. He and his partner Eric Lambert began selling on Amazon as a hobby with an original investment of only $600. They would work nights and weekends buying products on clearance at local retail stores and selling them on Amazon for profit. It took only a few months before they saw the potential to turn this hobby into a business and they both left their day jobs to sell on Amazon full-time. Since then they have been able to generate over $13,000,000 in total sales on Amazon. Most of Side Hustle Nation will be familiar with the Amazon FBA program, but Dan's strategy is a bit different from the retail arbitrage and private label strategies we've covered in the past. In Dan's case, he's buying inventory at wholesale prices from a brand or manufacturer, instead of trolling the clearance section at Walmart or having a product built specifically for him by a manufacturer. Then, like the other Amazon FBA business models, it's on him to list and sell it through Amazon. In this episode, Dan talks me through everything you need to know to get started with wholesaling on Amazon, including how to target potential products and brands to sell, and how to reach out to them in a helpful way. Full Show Notes and Full Highlight Reel: Wholesale on Amazon: From Part-Time Hobby to $13 Million in Amazon FBA Sales

Joseph Hogue is a Marine Corps veteran, a former investment analyst, an author, a blogger, a freelancer, and an all-around super-smart dude. We met through FinCon and hit it off right away. Maybe because we have the same haircut?? He blogs at MyWorkFromHomeMoney.com (and several other sites) and his latest book is called Google SEO for Bloggers: Easy Search Engine Optimization and Website Marketing for Google Love. Joseph runs a number of blogs, and through smart keyword research, great content, and some techniques he uses to attract lots of high authority backlinks, Joseph has seen his traffic, and more importantly his revenue increase quickly in the last two years. Search engine optimization (SEO) doesn’t need to be difficult, time-consuming, or expensive. Joseph uses a simple process to find keywords with “buyer intent”, optimizes his content with on-page SEO, and uses some innovative, but simple techniques to generate powerful backlinks that Google will love and in turn boost your posts in the search results. Tune in to hear Joseph’s SEO tips, techniques, and hacks. He shares examples of his own link building techniques, loads of useful tools to help you gain that competitive advantage over others in your niche, and ultimately ways you can increase your blog revenue. Full Show Notes and PDF Highlight Reel: SEO for Bloggers: How to Get More Free Traffic to Your Website

It’s time to dive into the ol’ listener mailbag and answer a few questions in this week's edition of The Side Hustle Show. It's been a few months since the last Q&A show I did and I’ve had quite a few interesting questions come in since then. I picked 20 to talk through in today's show. A common piece of advice you'll hear is to take audience questions and turn them into content, so here's a meta example of that in action. I'll cover questions about my daily routines, driving traffic, growing a subscriber base, staying motivated, making sustained sales, and what I'm struggling with today. Full Show Notes: Growing Traffic, Monetization, List-Building, a Day in the Life, and More: 20 Questions with Nick

Kendell Rizzo made over $100,000 in profit in 18 months part-time selling services, workbooks, and other downloadable products on Fiverr. In addition to being a 6-figure Fiverr seller, Kendell is a crowdfunding expert, a world traveler, an ironman triathlete, and runs her blog at leadandlaunch.com. It’s been more than 100 episodes since our last Fiverr episode where Mark (AnarchoFighter) talked me through how he was the first person to make a $10k sale on Fiverr. Fiverr is still going strong, and it’s a great example of a Buy Buttons platform – there's no bidding for work and no outside marketing necessary. This is what attracted Kendell to Fiverr after being frustrated with other freelance endeavors that sap time bidding for jobs or submitting resumes. Within a year and a half Kendell turned over more than $100k in profit, and went from the $5 gigs everyone starts out with to averaging between $500-$900 an order. And with digital products for sale, this was all possible while working part-time. Tune in to hear how she made her gigs stand out from the crowd in the competitive Fiverr marketplace, and why “over-delivering” is a fast-track to Fiverr success. Full Show Notes and PDF Highlight Reel: How to Build a 6-Figure Side Hustle on Fiverr

Nathan Chan is the founder of FoundrMag.com. The digital magazine started as a side hustle in 2013, and has since transformed into a multi-million dollar media company. Nathan is perhaps best-known for growing his business through Instagram, a platform where Foundr now has almost a million followers. But today I want to dive into a different angle of Nathan’s business, and that’s crowdfunding. Time, money, and ideas are the big 3 challenges I hear from Side Hustle Nation over and over again, and this conversation attempts to address one possible answer to the money question. Nathan and his team are fresh off a $200,000 Kickstarter campaign for the first volume of Foundr books, a really high-end, beautifully designed coffee table book, which you can find at foundrmag.com/book. In this episode, Nathan shares why Kickstarter is such a powerful platform -- even if you don’t have a big built-in audience, and everything he did to make their campaign a hit. Stay tuned for his advice on why you might consider crowdfunding, how to make the most of your Kickstarter exposure, and some examples of other side hustler’s products that have taken off. Full Show Notes and PDF Highlight Reel: Crowdfunding 101: How to Raise Money for Your Next Project

I’m excited to introduce you to a new Buy Buttons opportunity under the Amazon ecommerce umbrella called Merch by Amazon: it’s a print-on-demand service for t-shirts now (and perhaps other merchandise in the future). My wife and I have already made our first sales on this platform and it's become our latest side hustle obsession. To help me explore this business model, I invited Elaine Heney on the program. She’s an app entrepreneur, a former Amazon FBA seller (a biz she actually sold), and last year she sold over $128,000 worth of t-shirts through Merch by Amazon program, of which $53k was profit. You can follow along with Elaine's Merch adventures at MerchEntrepreneur.com. The advantage Amazon has over other print-on-demand sites is their massive daily organic traffic. Elaine doesn’t even need to do any marketing to promote her shirts, and using their interface is as easy as uploading a design, choosing colors, and clicking a button to list your shirts. There are no monthly fees, and no inventory risk. In this episode, Elaine takes you through the steps you need to take to start an account on the Merch by Amazon program. She shares how she finds graphic designers to help with her t-shirt designs, how to use the Merch by Amazon platform, and some of her best tips for creating designs that will sell well. Full Show Notes and PDF Highlight Reel: Merch by Amazon: $53k in T-Shirt Profits in 10 Hours a Week

Mark Wills is a professional notary public loan signing agent. It's something he started doing as a side hustle that eventually turned into a full-time business. While his friend Roman Rosario was between startups, Mark showed him how to do loan signings to make extra money. Loan signing agents are the people who walk you through the final paperwork when you are buying or refinancing a home. The signing agent is required to make sure you understand all the paperwork, answer any questions you have, and sign off the documents. These appointments take around 1-2 hours and the signing agent can earn anywhere between $75 and $200. Mark's system worked and Roman had his first signing -- and his first payday -- right away. And that sparked an entirely new business idea. If Mark could teach him how to do this in just a few hours, he could probably teach others online as well. Although Mark had no online or social media presence or audience to speak of, he and Roman set out to validate, create, and sell an online course teaching other people to do what he does. That became LoanSigningSystem.com. Fast forward a year and the guys are making $4k a month selling their course. In this episode they talk you through the steps they took to validate their idea, how they built their course using content from free webinars, their marketing techniques, email responder series, and more. Full Show Notes and PDF Highlight Reel: How to Quickly Build an Online Business When You Don't Have an Audience

John Lee Dumas is the undisputed king of productivity, discipline, and focus--the guy is a machine! John is the host of EOFire, where he interviews today’s most successful entrepreneurs 7-days a week. (I was a guest on episode 932!) JLD has grown EOFire into a multi-million dollar a year business with over 1,500 interviews and 1.5 million monthly listens. His latest project is The Mastery Journal: Master productivity, discipline, and focus in 100 days. You can learn more at TheMasteryJournal.com. Longtime listeners may remember hearing John way back on episode 15 of The Side Hustle Show. Three and a half years and 199 episodes later, I’m excited and honored to have him back on the show. In this episode, John takes you through some of his top productivity, discipline, and focus tips that anyone can incorporate into their day, business, and lifestyle. He explains why planning your day helps you avoid OPA (Other People’s Agenda) and keeps you on a productive and focused path. These are the things I struggle with at times--especially focus--and things I constantly hear as challenges from Side Hustle Nation. In fact, I’ve asked thousands of subscribers “what’s holding you back?”, and the lack of time and focus are among the most popular responses. John has developed The Mastery Journal based on his own success building his 7-figure business, and in this episode he shares some of his top tips and gives an insight into the habits and routines that got him where he is today. Full Show Notes and PDF Highlight Reel: Become a Master of Productivity, Discipline, and Focus

Possessing creative powers beyond those of mere mortals, Don "The Idea Guy" is back to help talk through a common but tricky situation side hustlers run into. You might remember Don from episode 170 of the show, where he gave us his 7 rules for business idea brainstorming and took a few live listener calls as well. This week I invited Don back to help wrestle with the dreaded "conflict of interest" that might arise between your day job and your side hustle. Inspired by an email from someone in the Side Hustle Nation Community, Don offers some suggestions on how to deal with this at your place of work. He covers how you can test ideas in your day job within a lower risk environment, and perhaps even leverage a raise from your boss based on the results. Tune in to hear what options you have if your side hustle overlaps a little too closely with your day job. It's a little bit of a different style of episode, so I'm curious to hear what you think? Would you like to hear more of this "talk show" style show? Or should I stick with the regular interview format? Full Show Notes: How to Avoid Conflict of Interest Between Your Side Hustle and Your Day Job

"We are what we repeatedly do. Excellence, then, is not an act, but a habit." That line from Aristotle may be one of the most overused quotes in history. But it's overused for good reason; it's a good quote. At least the first part. Aristotle was onto something for sure: we are what we repeatedly do. I agree with that 100%. The issue I have is with the second part: Excellence, then, is not an act, but a habit. There’s no such habit called excellence; you can’t wake up tomorrow and start your morning routine with a quick session of excellence before you go grab breakfast. I’ve been doing a lot of thinking lately about setting new year’s resolutions or goals for the year, which I think is only natural when the calendar flips, but I’m had a hard time coming up with a SMART goal or set of SMART goals for the year I was really excited about. It’s easy to pick a number out of the sky, like I want to make $1 million, or I want to reach 100,000 subscribers, or I want to become a #1 New York Times Bestseller, and those kinds of goals are great -- if they motivate you and you can reverse engineer a path to get there. But on the flipside of Big Hairy Audacious Goals like these, to borrow a phrase from Jim Collins, is the micro habit. And that brings us back to Aristotle: we are what we repeatedly do. I’ve seen the power of consistent execution first-hand; this podcast is probably my best most recent example of that. It started out as an experiment, it cost less than $100, and over the last 3.5 years, I’m not exaggerating when I say it’s been life-changing. So if you’ve found yourself in kind of the same boat, with everyone around you sharing their resolutions and their ambitious goals for the year and not quite knowing what you should be aiming for yourself, I invite you to consider the micro habit as an alternative. Full Show Notes: Micro Habits: The Too-Small-to-Fail Plan for Big Results

Perhaps what we need isn't more hours in the day, but more energy in our hours. That's ultimately what this episode is about: feeling better and more alive so we can get more results from our businesses. Yuri Elkaim is a former professional soccer player, a Registered Holistic Nutritionist, the author of The All-Day Energy Diet, several other books, and you can find out more about Yuri and his health adventures at YuriElkaim.com. Yuri promotes "energy through tranquility rather than stimulation," which is an ideal that resonated with me. In this episode, Yuri runs through 7 energy commandments to be aware of going into 2017 if you want to be your most energized self to-date. Full Show Notes and PDF Highlight Reel: Double Your Energy in 7 Days

Nagina Abdullah turned her weight loss blog, MasalaBody.com, into a 6-figure side business. By day, she works for a large consulting company, and with a busy work schedule, a young family, and limited time to work on her side hustle, Nagina has been very smart about her marketing and pricing. After struggling with her weight for all of her adult life, she finally hit on something that worked and dropped 40 pounds! With friends, colleagues, and neighbors asking how she did it, she started her blog to share recipes and tips. But she soon discovered that people didn't want recipes; they wanted to lose weight! Quickly, Nagina adapted and used her own success story as a catalyst to begin helping other women make some serious lifestyle changes. Her sales funnel process is applicable across a broad range of industries and business models, and I think you'll find a way to put some of her tactics and strategies into practice for your own hustle. Full Show Notes and PDF Highlight Reel: Steal This Process: A Step-by-Step System to Consistent $10k Months

As a private label seller on Amazon, Andy has seen his revenue grow from $400k in year one, to $900k in year two, and he is closing in on $1.8 million for year three! I last spoke with Andy "Slamazon" Slamans on episode 84 of The Side Hustle Show. Back in 2014, Andy was wrapping up his first year as a full-time Amazon seller and on the podcast he shared all his best tips for product research and getting started as an FBA private label seller. I was excited to have Andy back on the show along with his Amazon FBA business partner Liran Hirschkorn. Both Andy and Liran are now running 7-figure Amazon private label businesses! In this episode, they share how the FBA landscape has changed over the last couple of years, and how they have moved with the changes to build successful businesses. Tune in to hear Andy and Liran explain the process they are currently using to perform product research so they know they are sourcing products that will sell. You'll also learn how they create “bundles” and unique products that separate them from their competitors, and how they launch their products and gain initial traction within the Amazon search engine. Full Show Notes and PDF Highlight Reel: Amazon FBA Private Label Strategies for 2017 – Featuring Two 7-Figure Sellers This episode is packed with everything you need to know to start your own FBA private labeling business or start taking your business to the heights that these guys are at. You can find out more about how they run their businesses at AmazingFreedom.com/hustle.

Josh Bauerle is the CPA on fire at cpaonfire.com. Josh specializes in tax preparation, tax planning, booking keeping, and general consulting services to take the accounting side of your business to the next level. Just 30 minutes with Josh about a month ago saved me thousands of dollars, so you owe it to yourself to listen to this episode and see if you can put some money back in your pocket too. In this episode, Josh goes into detail about the tax implications with each type of business entity you can form, as well as how you can potentially save thousands of dollars by registering as an S-Corp. Josh also covers which expenses are deductible to your business, how to include health insurance as a tax-deductible, and how you can reduce your tax bill by investing more into retirement accounts. He also spends some time explaining the often confusing issue of how much sales tax FBA sellers should be paying and under which state tax laws, as well as recommending a service to automate the process. Tune in as Josh answers several questions from the Side Hustle Nation community and shares some of his best tax saving tips and advice. This isn’t another one of those dry conversations around tax, it’s packed with actionable tips and advice to help you put more money back into your pocket. Full Show Notes and PDF Highlight Reel: Pay Less Taxes - Your Side Hustle Tax Questions Answered

Thomas Frank is the College Info Geek and you can find him at collegeinfogeek.com. Thomas also has a podcast, and a YouTube channel with an impressive following of over 400,000 subscribers and over 14 million views. Thomas’ blogging journey started back in 2010 when he applied to join a team of writers working on a blog in the college/student niche - but he was unsuccessful. He decided to publish his post on his own site, started introducing different forms of multimedia over the years, and stumbled across a love for producing entertaining YouTube videos. “There wasn’t a whole lot of really compelling content for how to study, how to take tests, how to read text books, all the kinds of questions students were asking me about as a blogger.” Thomas told me. This was an open door for him to produce high-quality informational videos in his niche and provide the kind of content his audience wanted. Thomas is now a “YouTuber”, and although he has many income streams his YouTube channel ad revenue makes up a large portion of his monthly income. Tune in to hear how Thomas grew his YouTube channel to 400k subscribers in 2.5 years. He shares his marketing hacks, tips he used to write more compelling titles that perform well in YouTube’s search algorithm and attracts more clicks, and how he developed a lead magnet that not only attracts email subscribers but earns decent revenue too. Full Show Notes and PDF Highlight Reel: How to Use Video and YouTube to Grow Your Business

I’d like to introduce some of the characters in my latest book Buy Buttons, and also give you a sample of the audiobook version I recorded. I knew I wanted to create an audiobook for this title, because Audible is yet another “Buy Button” marketplace for me to test out, and because I’ve heard audiobooks can actually perform really well for authors. Note: If you’re new to Audible, you can get Buy Buttons and another title of your choosing free! But even for someone who’s been editing audio for the last 3.5 years on this podcast, it was quite a challenge to get the book recorded and approved for sale. In fact, it was rejected by Audible 4 or 5 different times for various reasons. Just reading my own words without messing up and with intonations that made sense was hard enough! That put a little damper on my timeline, as I’d hoped to get it out much closer to the launch date of the Kindle and paperback editions. Still, now that the audiobook is approved, it’s already been selling well with very little promotion. In this episode I share the full introduction to Buy Buttons plus you’ll meet a few of the side hustlers I connected with during the writing process. As you know, most business books follow a familiar format: big picture thesis, supported by case studies and examples. Feeling no need to reinvent the wheel, Buy Buttons follows this formula as well. The big picture thesis is that the fastest way to earn extra money is to go where money is already being spent: the hundreds of peer-to-peer marketplaces. I was able to source several stories from The Side Hustle Show archives and the blog archives to back that thesis up, but still had a bunch of gaps to fill in. For those, I turned to HARO, the Side Hustle Nation Facebook group and email list, and even reaching out to the marketplaces directly to see if they had any successful sellers I could potentially feature. Full Show Notes: Go Where the Cash is Already Flowing