The Sold-Out Playbook: How Our Brand (Neat) Sold-Out in 30 Days (#178)
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Show Notes
This week, Jim shares a talk he gave on a unique but enviable problem his business has developed: selling out of all their product. Jim gets tactical on exactly how to get to this point and what to do once you've arrived.
TOPICS DISCUSSED IN TODAY’S EPISODE
- The problem
- Five point system
- Validating your readiness
- Crafting a unique proposition
- Creating an irresistible offer
- Building an effective website
- Maximizing ad spend
- Growth Models
- Pre and Post Launch strategies
- Growth calendar
- Special Offer
Resources:
Additional episodes you might enjoy:
Startup Ideas by Paul Graham (#45)
Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)
How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)
Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)
How We're Validating Startup Ideas (#51)