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Rob Sobers on How to Pick a Startup that Plays on "Easy Mode" (#16)
Episode 16

Rob Sobers on How to Pick a Startup that Plays on "Easy Mode" (#16)

Rob Sobers runs marketing for a publicly traded company. Today he gives advice for first-time founders about the idea of playing on easy mode when building your first company.

The Shopify Growth Show

June 1, 202145m 40s

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Show Notes

Rob Sobers is a developer turned growth marketer. Today, he gives advice to first-time founders about the idea playing on easy mode. He breaks it down into the following 5 categories: 

  1. B2B not B2C
  2. Recurring revenue
  3. SaaS not self-hosted
  4. Established tech stack
  5. Make your version of an existing product

At the end, he also talks about ideas he has if he was starting today. 

Topics

StartupsBusinessGrowth MarketingEntrepreneurship