Mike Michalowicz: Being a Solopreneur, Making Millions as an Author, & a 'Get Different' Approach to Marketing (#56)
Jim is joined by New York Times best-selling author Mike Michalowicz, who's most recent book 'Get Different' is out right now and tearing up the charts. They talk about Mike's experience owning equity in multiple multi-million dollar companies, marketing
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Show Notes
Jim is joined by New York Times best-selling author Mike Michalowicz, who's most recent book 'Get Different' is out right now and tearing up the charts. They talk about Mike's experience owning equity in multiple multi-million dollar companies, marketing tips, and keys to becoming a successful author.
TOPICS DISCUSSED IN TODAY’S EPISODE
· How to own equity in multiple businesses and be a full-time author
· How to keep your employees satisfied in their roles
· How to overcome the fear of putting yourself out there
· Why is marketing an ultimate act of kindness
· The importance of marketing relentlessly, especially in publishing
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