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How this Fashion Brand Made Millions by Going All-In on DTC (#91)
Episode 91

How this Fashion Brand Made Millions by Going All-In on DTC (#91)

Jim is joined by Alessandra Perez-Rubio and Louisa Rechter, founders of the incredibly successful fashion brand Mestiza. They talk about the unique pivot they made during the pandemic where they went all-in on D2C.

The Shopify Growth Show

August 29, 202248m 23s

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Show Notes

TOPICS DISCUSSED IN TODAY’S EPISODE

  • What is Mestiza
  • Getting through the trough of sorrow
  • Pushing through failures
  • Going from wholesale to D2C
  • Leveraging data to make informed decisions
  • Iterating flagship product
  • Tactics for growth in fashion
  • The value of direct customer feedback
  • How to sustain a business partnership
  • Being a business owner with kids

Resources:


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Topics

StartupsBusinessGrowth MarketingEntrepreneurship