Gamifying fitness: Moonwalk wants to turn user tasks into tokenized rewards
Caitlin Cook is the director of growth at the onchain fitness platform Moonwalk Fitness. In this episode, Cook shares how Moonwalk is attempting to build a consumer crypto app that helps people hit their health goals through daily step competitions. Moon
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Show Notes
Caitlin Cook is the director of growth at the onchain fitness platform Moonwalk Fitness.
In this episode, Cook shares how Moonwalk is attempting to build a consumer crypto app that helps people hit their health goals through daily step competitions.
Moonwalk plans to tap into fitness communities, influencers, and corporate wellness programs to attract a broader non-crypto audience.
OUTLINE
00:00 Introduction
02:12 Moonwalk Overview
02:56 Consumer Crypto Apps
21:44 Moonwalk's GTM Strategy
23:32 Moonwalk's Roadmap
27:17 Daily Exercise
32:16 Closing Thoughts
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