TSL S3E14 - "What is Technical Sales" - John DiMare, Agilent Technologies
John DiMare joins Dr. Willy Bolander in The Sales Lab to answer the question: "What is Technical Sales?" from the perspective of his company - Agilent Technologies. All episodes of Season 3 will address this important question. What do we mean by technical sales? What is so technical about it? Is it ever not technical? What competencies are needed for success? Join us!
The Sales Lab · John DiMare, Willy Bolander
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Show Notes
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