TSL S1E9 - "A Transfer of Enthusiasm" - Lee Sellers, Citrix (Part 2/3)
Lee Sellers, Director of Sales Development and Recruiting at Citrix, joins Dr. Willy Bolander in The Sales Lab where they discuss selling as a "transfer of enthusiasm," intellectual sales training, the importance of sales process (in addition to product and industry) training and role play exercises, and the value of informality and avoiding platitudes in professional environments. Part 2 of 3.
The Sales Lab · Willy Bolander, Lee Sellers
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Show Notes
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See our guests' recommendations for books every sales leader needs on their desk at https://thesaleslab.org/reading-list
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