TSL S1E22 - "Twist the Lion's Tail" - Steve Awtrey & Elli St. George, Nova Consulting (3/3)
Steve Awtrey and Elli St. George of the Nova Consulting Group, finish their discussion with Dr. Willy Bolander in The Sales Lab. In this episode we discuss how Elli transitioned from psychologist to business coach, how success is born through failure, how only knowing what your competitors know limits your ability to effectively compete, the interplay between planning and adapting, twisting the lion's tail, and how you sometimes have to let go of the outcome to get the outcome. Steve and Elli also leave us with some excellent book reviews. Part 3 of 3.
The Sales Lab · Steve Awtrey, Willy Bolander, Elli St. George
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Show Notes
This episode is sponsored by RNMKRS (pronounced "Rainmakers"), the artificial intelligence powered virtual sales role play competition. Need objective feedback on your selling approach? Need a lot of practice to refine your skills? Visit RNMKRS at https://www.rnmkrs.org/ to get started today!
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