TSL S1E21 - "Do Not Say This Word" - Steve Awtrey & Elli St. George, Nova Consulting (2/3)
Steve Awtrey and Elli St. George of the Nova Consulting Group, continue their discussion with Dr. Willy Bolander in The Sales Lab. In this episode we discuss the story of Nova Consulting Group, how to apply science to sales training, coaching, and consulting, and the one word you can't say in certain professional circles (don't worry, your ears are safe, the problem is just a misunderstanding of the word "theory"). Part 2 of 3.
The Sales Lab · Willy Bolander, Elli St. George, Steve Awtrey
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Show Notes
This episode is sponsored by the 2021 National Collegiate Sales Competition - a virtual role play competition and sales recruiting event happening March 5-8, 2021. If you’re a company looking to hire top sales talent, you need to be involved in this. Visit www.ncsc-ksu.org for more information on how you can get involved. You’re competitors might be there, so why not you?
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