Ep 5. Are you selling them a problem? (Mini-series Pt 3: Interaction-tax)
The Sales for Nice People Podcast
July 5, 20242m 11s
Audio is streamed directly from the publisher (2.gum.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Your chances of winning the deal are inversely proportional to the degree of friction your buyer needs to deal with, dealing with you. Don't make your buyer pay interaction-tax
Topics
ethical sellingsalesgrowth