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TSE 281: The Power Of A Buyer Persona

TSE 281: The Power Of A Buyer Persona

The Sales Evangelist · Donald C. Kelly

April 1, 201628m 32s

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Show Notes

If you’re thinking about scaling your business or you want to target a market full of buyers, well, you’ve got to think about developing a buyer persona first. Hmmm.. Do you have one? Or do you even need to have one? We hear a lot of people talk about buyer personas, avatars, and whatnot. But […]

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