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Show Notes
Bike buyers have never had it so good, says Dan Cavallari - we live in an age of unprecedented options. But how do you choose between the brands? What makes them unique or special? And how do you establish a bike brand in such a crowded marketplace? On this episode, he talks to some of the team at Vitus, one of the smaller brands on the scene, but one with a long and intriguing history.
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