How to use Black Friday to Clear Your Dead Stock
The Resilient Retail Game Plan · Resilient Retail Club's Catherine Erdly
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Show Notes
Do you have too much stock in your business right now?
If you feel like a lot of money is tied up in stock and there is not quite enough in your bank account right now, you are not alone.
So I thought with the Christmas season fast approaching I would give you some practical ideas about how you can change that fast. Particularly, I am going to focus on how you can leverage all the fuss around Black Friday to clear your slow-selling dead stock without damaging your brand.
[02:14] The Impact of Discounts on Brand Perception
[03:29] Effective Stock Management Strategies
[06:49] Identifying and Categorizing Stock
[13:39] Promotional Tactics for Slow Sellers
[17:57] Final Tips and Recommendations
Links:
Learn more about Stock Doctor - https://www.resilientretailclub.com/stockdoctor/
Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/
Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/