Building Your Brand with Mike Kim
The Remarkable Leadership Podcast · The Kevin Eikenberry Group
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Show Notes
Apple, Amazon, Nike, and Coca-Cola are just a few brands we recognize. However, have you thought of yourself as a brand? Perhaps, if you are a coach or business owner. Mike Kim suggests that your brand is simply what people say about you when you aren't in the room. He joins Kevin to discuss how you become the brand, regardless of your role. Be intentional with who you are and dare to put yourself out there.
Key Points- Mike Kim discusses what makes a personal brand (ideas, expertise, reputation, and personality.)
- He shares why leaders should think about not only themselves, but also their team as a brand.
- He talks about platforms as you build your brand.
- Name: Mike Kim
- His Story: Mike is the author of the Wall St. Journal and USA Today bestseller, You Are the Brand. He has been featured in and written for Inc., Entrepreneur, and The Huffington Post. He has spoken at industry-leading events, including Social Media Marketing World, Tribe Conference, and Podcast Movement.
- Worth Mentioning: Mike's core philosophy of marketing is this: Marketing isn't about closing a sale; it's about opening a relationship. Before running his own consulting business, he worked for several years as the CMO of a successful multi-million dollar company near New York City.
LinkedIn: linkedin.com/in/mikekimtv
YouTube: youtube.com/c/MikeKim
TikTok: tiktok.com/@mikekimtv
Clubhouse: joinclubhouse.com/@mikekimtv
Twitter: twitter.com/mikekimtv
Pinterest: pinterest.com/mikekimtv
Facebook: facebook.com/mikekimtv
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Book Recommendations- You Are the Brand by Mike Kim
- The Gap and The Gain: The High Achievers' Guide to Happiness, Confidence, and Success by Dan Sullivan and Dr. Benjamin Hardy
- The Five Minute Journal: A Happier You in 5 Minutes a Day | Original Creator of The Five Minute Journal – Simple Daily Guided Format – Increase Gratitude & Happiness, Life Planner, Gratitude List