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Show Notes
On this episode of the Pull Hook Golf podcast, Matt Cook & Mike Perez, interview golf influencer the Fat Perez. As the third and youngest Perez brother, the Fat Perez tells us the origin story of how the name and brand was created. We find out how the "Euro Step" came to be and how he got connected with Bob Does Sports. Fat Perez discusses how he's dealing with the comparisons as the male version of Paige Spiranac. We discuss the never ending drama surrounding the LIV Invitational Series and a lot more.
To learn more about the Fat Perez go to www.fatperez.com or on Instagram @fatperez
To learn more about Pull Hook Golf go to www.pullhookgolf.com or on Instagram @pullhookgolf
(0:00) Introduction and welcome to the 10th episode with guest, Fat Perez (5:36) Building the "Fat Perez" brand and merchandise (10:45) The potential of influencer reach in Golf and Instagram strategies (14:56) Golf with retired sports players and explanation of the 'Eurostep' (24:35) Meeting and collaborating with Bob Does Sports (36:11) Discussion on golf fashion, style, and techniques (41:04) Matt Cook's softball story and the unexpected rise of Fat Perez's fame (47:22) Behind-the-scenes of the podcast production and future plans for Fat Perez (1:00:04) Discussion on PGA Tour's decision and its implications (1:12:41) The importance and prestige of the Players Championship and experiences at the Waste Management tournament