The Atlantic International Editor Prashant Rao on bringing the publication to a global audience
The Publisher Podcast by Media Voices
May 4, 202046m 29sExplicit
Audio is streamed directly from the publisher (mcdn.podbean.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
This week we spoke to The Atlantic's International Editor Prashant Rao about taking The Atlantic's voice to an international audience, the importance of diversity in writing stories for that audience, and what the global Atlantic angle on coronavirus looks like. He also talks about The Atlantic's surge in subscriptions following its decision to take its paywall down on COVID-19 coverage, and why he sees the publication as a 'second subscription'.
In the news roundup the team discusses subscription success in the face of coronavirus and takes a brisk tour through the week's news in brief.