Ep. 33: Ad Innovation in Live Sports Streaming
The Pub Way: An AdTech Podcast for Media Leaders
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Show Notes
Mike and Tina welcome Scott Young, Co-Founder and Chief Product Officer at Transmit, to discuss the evolution and innovation in streaming, particularly in live sports.
Scott shares his extensive background in digital advertising and the challenges faced in monetizing live sports streaming. They also explore the operational challenges within FAST channels and the need for standardization in the industry.
Scott’s Book recommendation: The Stargate Chronicles: Memoirs of a Psychic Spy (Joseph McMoneagle, 2002)
Interested in being a guest? Contact us: thepubwaypodcast.com/contact