Ep. 32: AWS RTB Fabric Unpacked: The Next Chapter in Programmatic Evolution
The Pub Way: An AdTech Podcast for Media Leaders
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Show Notes
In this episode of The Pub Way podcast, Tina and Mike welcome Stephanie Layser, Global Head of Publisher Ad Tech Solutions at Amazon Web Services (AWS).
Stephanie shares exclusive insights on the launch of AWS RTB Fabric, a fully managed, cloud-native framework that simplifies integrations, reduces latency and infrastructure costs, and powers faster real-time bidding.
The conversation also explores agentic workflows, the future of ad serving, and how AWS is helping publishers innovate with AI to build smarter, more efficient monetization strategies.
Interested in being a guest? Contact us: thepubwaypodcast.com/contact