Ep909 | Your Clinic Doesn't Have a Marketing Problem, It Has a Retention Problem
The P.T. Entrepreneur Podcast · Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur
Audio is streamed directly from the publisher (traffic.libsyn.com) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
Most clinic owners think they need more new patients, but the real issue is often poor conversion and retention. Doc Danny breaks down where clinics lose patients and how to fix the leaks in the system.
In This Episode, You'll Learn
- Why more new patients is often the wrong solution
- The key drop-off points in a cash PT clinic
- Why 60–70% plan of care conversion is critical
- How lack of continuity kills growth
- Why at least 30% of patients should move into ongoing services
- How poor retention doubles your marketing burden
- Why proactive care is the biggest missed opportunity
Key Takeaway
You don't have a new patient problem. You have a system problem. Fix conversion and retention first, then scale.
Technology Spotlight
Documentation takes time away from patient care and follow-up. Try Claire free for 7 days and give that time back to your patients and your business.
Free Resource
Want a clear plan to go from part-time to full-time in your practice? Join the free 5-Day Challenge.
Connect