Leveraging User Data with Betterment's PM
The Product Podcast · Matt Salefski, Group Product Manager at Betterment
May 30, 201758m 39s
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Show Notes
Distinguishing business critical events from user behavior is an important part of leveraging event tracking for product development. In this talk Matt Salefski, a Group Product Manager at Betterment, demoed funnels and discusses how and when to use SQL and Mixpanel for tracking events and behaviors.
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Topics
product managementproduct schooltechstartupssoftware product managementBettermentdata analytics