Building a Purpose-Driven Company With Dan Sheridan: EVP & COO, Brooks Running | #ThePlaybook 467
The Playbook With David Meltzer
September 23, 202119m 4s
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Show Notes
On this episode of #ThePlaybook, Dan Sheridan, EVP & COO at Brooks Running, sits down to discuss:
- [1:11] - The most valuable thing that Brooks learned about its customers during the pandemic
- [4:35] - How Brooks’ singular focus on running has become their most important advantage over competitors
- [9:42] - How to create a purpose-driven environment where every team member feels like they are making an impact
- [11:03] - The single biggest mistake that brands tend to make today and how to avoid it