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Building a Business That's Never Been Done Before With Jim McKelvey: Cofounder, Square & Founder, Invisibly | #ThePlaybook 445

Building a Business That's Never Been Done Before With Jim McKelvey: Cofounder, Square & Founder, Invisibly | #ThePlaybook 445

The Playbook With David Meltzer

August 5, 202119m 48s

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Show Notes

On this episode of #ThePlaybook, Jim McKelvey, Co-Founder of Square, Founder of Invisibly, and author of “The Innovation Stack”, shares his thoughts on:


  • [1:45] - How entrepreneurs can leverage people’s tendency to overemphasize the past and underweight the future
  • [4:32] - Why explaining the problems with your solution to potential customers can lead to even higher sales
  • [6:58] - Why you should choose to innovate and never spend your life copying other people's solutions
  • [9:25] - The reason that ignorance can be just as useful for innovators as their own self-belief