Advertising in the digital age with Nick Manning and Caroline Marshall
In this episode of The Persuasion Game, Laura talks with Nick Manning, co-founder of Manning Gottlieb, and Caroline Marshall, former editor of Campaign, about the rapidly changing advertising landscape and discusses their pioneering 'Advertising: Who Cares?' initiative.
Audio is streamed directly from the publisher (traffic.megaphone.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
In this episode of The Persuasion Game, Laura talks with Nick Manning, co-founder of Manning Gottlieb, and Caroline Marshall, former editor of Campaign, about the rapidly changing advertising landscape and discusses their pioneering 'Advertising: Who Cares?' initiative. This wide-ranging conversation explores the evolution of digital platforms, the impact on traditional media, and the importance of creativity in advertising.
CREDIT
- Advertising: Who Cares? Website for information and sign up: www.advertisingwhocares.org
YouTube links for workstreams include:
- Jenny Biggam, Trading, Transparency and Trust workstream: https://www.youtube.com/watch?v=10olFBhRoh0
- Lucy Jameson, Creativity and Craft workstream: https://www.youtube.com/watch?v=Rv5vf4el8B8
- Crispin Reed, Recruitment and Wellbeing workstream: https://www.youtube.com/@advertisingwhocares
- Caroline reflects on ad legend Jeremy Bullmore: https://www.campaignlive.co.uk/article/tribute-jeremy-bullmore-caroline-marshall/1809671
Episodes are released bi-weekly. Follow us on LinkedIn for updates.
Subscribe to The Persuasion Game Newsletter on LinkedIn
Want to know more about us? Visit our website here: thisistheforge.com
This is an 18Sixty production for The Forge.