
111. How to Build Trust-Based Partnerships Using the “Give 11” Rule
The Partnership Playbook: Lead with Clarity, Create Leverage & Reclaim Time · Phil Hayes-St Clair
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Show Notes
What if “winning” a deal meant giving more than you take?
Rob Matzkin built and exited companies across 20+ industries and his greatest advantage was knowing how to build trust before entering a deal.
In this episode learn:
- How to use the “Give 11” rule to build referable partnerships
- Why cooking for 50 people became Rob’s best growth strategy
- How to spot (and fix) partnerships before they fail
Join us for a masterclass in trust-led growth, purpose-first business, and partnership clarity.
New episodes Monday, Wednesday and Friday.
More from Phil Hayes-St Clair:
Get 100 proven partnership tactics to earn trust and drive growth through high-value partnerships
This podcast explores business growth through strategic partnerships for sales and marketing leaders, emphasising revenue growth and supply chain management by closing high-value partnerships, identifying the right partners, and building strong relationships based on trust, mutual value, and insights gained from reverse engineering partnerships.
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