The Partnership Economy
70 episodes — Page 1 of 2
From AI User to Native Leader with Keith Posehn, CEO at Zorz
May 12, 202629 min
How Partnerships are Reshaping Product Discovery with Seth Hagerty, Senior Director of Performance Marketing at Best Buy
Apr 28, 202632 min
How AI Attribution Is Rewriting Commerce Media with Hunter Capobianco, Director of Business Development & Partnerships, Commerce at CNN
Apr 14, 202632 min
How Commerce Brands Get Recommended by AI with Brian Stempeck of Evertune AI
Mar 31, 202643 min
Season 7 Kickoff: AI, Creators, and What Comes Next
Mar 24, 20261 min
The Evolution of Partnerships and Experiential Marketing with Sam Kimmel, Senior Director of Co-Marketing Partnerships at Hello Sunshine
Oct 7, 202547 min
Inside the Creator Economy with Lindsey Gamble, Influencer Marketing Expert
Sep 23, 202549 min
How AI Is Transforming the Creator Economy with Brian Klais, Founder of URLgenius
Sep 9, 202539 min
Inside the Gen Z Mindset with Ben Harms, Chief Growth Officer at Archrival
Aug 26, 202555 min
Bridging Creators, Content, and Conversions with Amanda Mount, Director of Affiliate Marketing at Monks
May 20, 202536 min
Inside the US and UK Affiliate Landscape with Graeme Boase, Account Director at Growth HQ
May 6, 202552 min
Why Brand Trust is the Currency of the Future with Brianna Doe, Founder of Verbatim
Apr 22, 202555 min
How to Scale Your Influencer Program from the Ground Up with Natasha Scholnick, Director of Global Partnerships & Influencers at VistaPrint
Mar 25, 202538 min
Diversifying Your Partnership Strategy for Scale with Stephanie Harris, CEO of PartnerCentric
Mar 11, 202534 min
How Getty Images Builds Seamless B2B Partnerships with Peter Orlowsky, Senior VP of Strategic Partnerships at Getty Images
Feb 25, 202544 min
Season 6 Exclusive Kick-Off: Dave & Todd’s Lessons Learned & What’s Ahead
Feb 11, 202544 min
Demystifying B2B Partnerships with Adam Glazer, President of Partner Commerce
Oct 1, 202431 min
Navigating the New Era of Brand Partnerships with Meta’s Jackie Pimentel, Senior Global Director of Core Ads Product Marketing
Sep 17, 202434 min
Q4 is Closer than You Think with Lacie Thompson, Chief Growth Officer of New Engen
Sep 3, 202434 min
Exploring the Business Side of TikTok with Vana Han, Global Partnerships (SMB) at TikTok
Aug 20, 202432 min
The Partnership Economy will be back soon with new episodes
Jun 18, 20240 min
Aligning Partnerships Through a Shared Purpose with Dan Armstrong, EVP of Distributed Commerce at Ticketmaster
Jun 4, 202435 min
Why Consumers Buy Products from People, Not Brands with Jeanette Okwu, Managing Director at Scale Digital and CEO at Beyondinfluence
May 21, 202433 min
Why Content Partnerships are Still Important in the Age of SEO with Jennifer Bentz, VP of Affiliates, Influencers, and Partnerships at Resident Home
May 7, 202432 min
Connecting with your Audience Beyond Viral Trends with Marcel Floruss, Creator, Founder of One Dapper Street and Creative Director of Aetos Apparel
Apr 23, 202433 min
Proving Value to the C-Suite with Kerry Curran, former Chief Growth Officer at Gen 3
Apr 9, 202432 min
The Partnership Economy is Back!
Apr 2, 20242 min
Tara McNulty, Strategic Partnerships Manager at YouTube Shopping, on the paradigm shift from traditional marketing to partnerships
Jan 23, 202432 min
Jonathan Claydon, CDO at Acceleration Partners, on strategies for successful collaboration in the modern influencer landscape
Dec 12, 202328 min
Erin Dwyer, CMO of Matter of Fact, on the challenges of customer acquisition and building a beauty brand in a saturated space
Nov 28, 202328 min
Inez Miedema, Co-Founder and CEO at Growth HQ on accelerating growth through partner diversification
Nov 14, 202334 min
Stephanie Schultz, Head of Partnerships on how Amex has built the power of partnerships into their products
Oct 31, 202321 min
Jason Fairchild, CEO and Co-Founder of tvScientific, on the future of connected TV advertising
Oct 17, 202326 min
Sagar Joshi, Director of Partnerships at Site Plug, on unique ad placement channels
Oct 3, 202321 min
Dave Bolotsky, Founder of Uncommon Goods, on balancing people, planet and profit
Sep 19, 202330 min
Lee-Ann Johnstone, Founder of Affiverse, on the future of AI and the power of building lasting relationships
Sep 5, 202330 min
Chloe Wen, Content Creator, on working with brands, building an engaged audience, and maintaining a long-term vision for content
Aug 22, 202339 min
Brook Schaaf, CEO and co-founder of FMTC, on how coupons can boost customer engagement in a competitive market
Apr 25, 202331 min
Ian McGlumphy, Head of Partnership & Events at Apollo Neuro on marketing a niche product to niche audiences through partnerships
Apr 11, 202336 min
Craig McGlynn, Managing Director and Executive Vice President of Agency at Perform[cb], on the benefits of running an affiliate program alongside an agency
Mar 28, 202329 min
Courtney Spritzer, CEO and Co-Founder of Socialfly, on the ABCs of influencer marketing
Mar 14, 202332 min
Patrick McKenna, Partner and CEO at DMi Partners, on building successful partnerships with affiliates, commerce content partners and creators
Feb 28, 202328 min
Madi B Webb, Content Creator, on building a massive social media following and what not to do as a brand working with creators
Feb 14, 202334 min
Scott Brinker, VP of the Platform Ecosystem at HubSpot, on finding partnerships organically, nurturing the tech community, and delivering results that benefit everyone
Jan 31, 202332 min
Patricia Marange, Head of Affiliate Marketing and Performance Partnerships at Group M, on the unlimited potential of affiliate marketing
Jan 17, 202333 min
Todd Crawford, Co-Founder and Vice President, Strategic Initiatives, impact.com, on what to consider when developing a partnership strategy
Dec 13, 20229 min
Brad Hoos, CEO of The Outloud Group, on what’s trending in influencer marketing
Nov 29, 202230 min
Tiara Rea-Palmer, Director of Partnerships at CouponFollow, on Increasing Customer Loyalty Through Coupon Power
Oct 25, 202231 min
Wade Tonkin, Director, Global Affiliate Marketing, Fanatics, on secrets of the affiliate world
Oct 4, 202231 min
Becca Bahrke, the CEO of Illuminate Social, on all things influencer marketing
Sep 20, 202252 min