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"Waiting for the Dam to Break" - Jordan Gal's bet on voice AI
Episode 7

"Waiting for the Dam to Break" - Jordan Gal's bet on voice AI

The Panel · Justin Jackson, Brian Casel, Jordan Gal

April 25, 20251h 8m

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Show Notes

Jordan Gal is breaking the mold with his new startup Rosie. He's targeting non-technical small business owners using consumer-style marketing rather than the B2B approaches most SaaS use. He talks about the opportunities and risks with AI-based startups, and how he's waiting for the "dam to break."


Timestamps:

  • (00:00) - Intro
  • (03:42) - Using what I want to listen to to guide what I create
  • (12:10) - The advantage of finding your audience
  • (16:26) - What kinds of experiments have you run lately?
  • (23:28) - What is the marketing strategy for Rosie?
  • (33:10) - Struggling with content creation
  • (47:28) - It can be dangerous when your audience is also your customers
  • (54:02) - Content is not the end goal
  • (01:05:19) - Building a business on tradespeople

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