SaaStr 643: What's Holding Up Buyers?: Top Obstacles to Making Software Decisions with G2's VP - Asia Pacific, Chris Perrine
The Official SaaStr Podcast: SaaS | Founders | Investors · SaaStr
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Show Notes
Buying software has changed significantly over the past 27 years. Despite the economic headwinds we've seen, buyers still buy a lot. The average mid-size company has 111 SaaS applications. By next quarter, that's estimated to rise to 119.
Of course, companies are experiencing some economic impact, and average spend is coming down slightly. Chris Perrine, the Vice President of G2, Asia Pacific, shares what's holding up buyers in today's economy and how you can meet them where they are.
Video with Q&A: https://youtu.be/S9yQ1Oe30zU
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