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The Modern Retail Podcast

The Modern Retail Podcast

540 episodes — Page 3 of 11

Rundown: Keurig Dr Pepper acquires Ghost, Tupperware sold to lenders and Peloton partners with Costco

On this week’s Modern Retail Rundown, the staff breaks down the latest M&A play, Keurig Dr Pepper’s acquisition of the 8-year-old energy drink startup Ghost. This week, Tupperware's assets were bought out by its lender following the company's bankruptcy filing. And, starting November 1 through February.

Oct 26, 202427 min

How the company behind the bar Death & Co is becoming a global brand

Death & Co is an internationally known cocktail bar. It first began in New York but has expanded to other cities like Los Angeles and Washington, DC. But the company has big ambitions to grow even more. That's what led to the creation of Gin & Luck, the umbrella company of the bar that launched in 2018. According to David Kaplan, who started Death & Co in 2006 and is now CEO of Gin & Luck, the idea is "to create a unified hospitality landscape where we could have all of these entrepreneurial pursuits -- all of our Death & Co growth -- under one company." That includes more Death & Co locations opening up over the next year, as well as a cocktail bar brand called Close Company. It also means retail opportunities like an online marketplace, a book business and an e-learning platform. Kaplan joined this week's Modern Retail Podcast and spoke about how he's approaching transforming a popular bar into a global business. While there are many different parts of the business, the bars are still core. "Our primary economic engines -- and the focus points of our business -- really are our brick and mortars," he said. Still, the other areas are integral to Gin & Luck's growth. "Everything else that we do -- our marketplace, even our social, the books, the ready-to-drink cocktails, we're working on a new education platform -- all of those things, for the most part, we view as a true standalone business," he said. "So it can't just be a loss leader for us."

Oct 24, 202431 min

Rundown: Beyond Inc. partners with The Container Store, holiday shoppers take on debt and Urban Outfitters cuts prices

On this week’s Modern Retail Rundown, the staff breaks down Bed Bath & Beyond's parent company Beyond Inc.'s decision to invest $40 million in The Container Store through a new partnership. Next, the team discusses ways in which shoppers plan to spend big this holiday season, even if it means going into debt. Finally, we take a look at Urban Outfitters's move to slash prices on more than 100 items ahead of the holidays.

Oct 19, 202424 min

Made By Gather's formula for finding the best celebrity partner

Celebrity-led brands have become one of the biggest trends. But it's not enough to simply have a big name associated with a company -- the person actually has to be involved. That's what has helped Made By Gather be such a success. Made By Gather is the parent company of Beautiful, Drew Barrymore's homewares company. Now, Made By Gather is relaunching another brand, Bella, alongside Demi Lovato. Made By Gather has been around since 2003, but only in the last decade has it begun really focusing on branding and high-profile partnerships. In 2010, "we got some really good advice that in order to really maximize the value of the business, you should think about launching your own brands and kind of control your own destiny," said founder and CEO Shae Hong. Hong joined the Modern Retail Podcast and spoke about the necessary elements of brand building and why Made By Gather believes there needs to be what he calls a "human at the helm." Before, Made By Gather made home products that sold in major stores like Target and Walmart, but there was no cohesive brand or story behind it. Beginning in 2011, the company realized it needed to have more elements than just good products. Now, companies don't only require having a cohesive brand -- they also need someone leading the narrative. Part of Made By Gather's focus has been finding the right partners to do this. After years of working in the home goods space and seeking out top-tier partnerships, Hong says he's figured out the formula for finding the best celebrity collaboration. "Really, it is trying to read whether somebody is genuinely interested in the category," he said.

Oct 17, 202431 min

Rundown: Congress combats shrinkflation, NRF rethinks shrink and Halloween candy

On this week's Modern Retail Rundown, the staff discusses a recent letter from two high-profile politicians sent to CPG leaders like PepsiCo and Coca-Cola over their pricing practices. Then, we dive into news that the NRF isn't running its annual report on retail shrink. Lastly, the team discusses how rising cocoa prices are going to impact Halloween candy sales.

Oct 12, 202427 min

How Malk is expanding as the plant-based milk space matures

Plant-based milk has reached a point of maturation -- and Malk is helping take the products even more to the mainstream. The company launched in 2015, starting first in a farmer's market and expanding over a few years into retailers like Whole Foods and Sprouts. Now, the company's products -- which include almond, oat and cashew milk and creamers -- are sold in nearly 10,000 stores around the country and is the official alternative milk used in Erewhon smoothies. According to CEO Jason Bronstad, who joined the company in 2020, "[Grocery has] been the focus the entire time." It's a different track than competitors like Oatly, which grew thanks to distribution in cafes. "We believe that this product is for families," he said. "This product is for people at home." Bronstad joined the Modern Retail Podcast and discussed Malk's growth strategy and the plant-based milk space as a whole. Almond milk, for example, is still the biggest seller for both the industry and Malk. While oat was growing for a while, it began to lose its grounding over the last year over a growing consumer wariness of seed oils. While many plant-based milks do use seed oils, Malk doesn't. "Our job is to remind them that there is a great plant-based product that doesn't have the oils that they can stay in the family with," Bronstad said. But even with these consumer shifts, more people are seeking out these products. According to Bronstad, Malk is focused on finding what he describes as health-conscious consumers. "In every single grocery store in America, there is a health-conscious consumer looking to make a better decision for themselves and for their families," he said.

Oct 10, 202435 min

Rundown: Levi's weighing Dockers sale, QVC gets into pickleball & PepsiCo acquires Siete

On this week’s Modern Retail Rundown, the editorial team discusses the latest Levi’s earnings, including the potential sale of the under-performing Dockers brand. Meanwhile, QVC struck a deal with the USA Pickleball league for the rights to stream matches with and other shoppable pickleball content. Finally, this week also saw a major food acquisition, with PepsiCo buying Mexican staples startup Siete Foods to add to the conglomerate's better-for-you snack portfolio.

Oct 5, 202431 min

How Grove Collaborative revamped its business model to focus on profitability

Grove Collaborative thinks it has found the way to become the Chewy of sustainable home products. The company has been around since 2012 but has gone through many iterations. For years, it was focused on being a subscription service that delivered curated baskets of its products -- such as paper towels and soaps -- to people's homes. It has tested out private labels as well as wholesale partnerships in stores like Target. The company went public via SPAC in 2022 and has faced some difficult terrain -- including a delisting threat. Last year, Amazon veteran Jeff Yurcisin joined as CEO. His focus has been getting the company on a solid footing. "The goal was profitable growth," he said on the Modern Retail Podcast. "But we felt like we had to start with profitability." For the last four months, Grove has reported positive adjusted EBITDA. Similarly, the company announced a recent investment to help it pay down its debt load. Still, at its most recent earnings, it posted a net loss of $10.1 million. According to Yurcisin, these are the initial steps to get the company to become an online leader in natural and sustainable household products. He spoke about how he's been approaching this transformation and what's on the horizon. The first big change implemented as getting rid of mandatory subscriptions. "from my point of view, I wanted to enable subscription but I wanted to create an incentive for customers to subscribe -- not to force them to subscribe," he said. Similarly, Grove has focused on operational changes to streamline its business. It focused on improving its customer experience to make checkout more seamless as well as paying down its debt. It has also been refocusing its tech stack, which has included moving onto Shopify. According to Yurcisin, these changes are now beginning to pay off. The focus now, he said, is adding more customers to the fold so Grove can reach its potential. "We believe it's a 57 million-person addressable market in the United States," he said.

Oct 3, 202439 min

Rundown: American Eagle sues Amazon, Grove Collaborative' cash infusion and Stitch Fix's path to profitability

On this week’s Modern Retail Rundown, the editorial team starts by discussing a new lawsuit filed by American Eagle against Amazon, in which the retailer alleges that counterfeit versions of its Aerie products are being listed on Amazon. Meanwhile, publicly traded e-commerce startups Grove Collaborative and Stitch Fix have provided updates on their latest progress in narrowing losses and becoming profitable.

Sep 28, 202425 min

How Soccer.com is capitalizing on U.S. soccer fever

Soccer is having a moment, and that has meant online destinations like Soccer.com are seeing newfound growth. But according to Soccer.com CEO Mike Moylan, this has been a long time coming. When Lionel Messi signed with Inter Miami last year, bringing the Argentinian soccer star to the United States, it was clear that the sport was becoming a mainstream pastime for Americans. But there were times before that also brought soccer to the mainstream U.S. -- including when the U.S. women's team won the World Cup in 1999 or when David Beckham joined the LA Galaxy in 2007. Ever since the U.S. hosted the World Cup in 1994, "[there] has been sort of the meteoric rise of soccer from an interest perspective," Moylan said. Moylan joined this week's Modern Retail Podcast and discussed the rising U.S. interest in the sport and how the company has grown and changed. Soccer.com has been around since 1994 (technically, it began before that as a catalog business, but it acquired the single-word domain in 1994). It's been a destination for people to buy the jerseys of their favorite players along with equipment like soccers and uniforms for leagues. But as soccer has continued to grow in popularity, Soccer.com has grown out other parts of its business. This includes white-label partnerships with organizations like FIFA as well as stadium tie-ins. For now, Soccer.com is focused on capitalizing on the current U.S. soccer fervor. And it is already in the throes of planning for the next World Cup. "That moment in time will define soccer in the United States," he said.

Sep 26, 202434 min

Rundown: Amazon's Buy With Prime updates, Tupperware's bankruptcy and Red Lobster's future

On this week's episode of the Modern Retail Rundown, the editorial team dives into some of the updates announced at Amazon Accelerate, the company's annual sellers' conference. Then, we discuss two prominent bankruptcies: Tupperware and Red Lobster. The Tupperware news was just announced this week, and Red Lobster has emerged from bankruptcy with a new owner.

Sep 21, 202427 min

Mantry founder Reggie Milligan on the rise and fall of subscription box companies

"I'm like a dinosaur," said Reggie Milligan. While literally hyperbole, there is some truth to his claim. Milligan is the founder and CEO of Mantry, a male-targeted food subscription box. Mantry, which is available in the U.S. and features up-and-coming American brands, has been around since 2012 -- it experienced the precipitous rise of subscription boxes and its fast decline. But the company is still around, still seeing growth and has some plans for expansion. Milligan, a Canadian entrepreneur, joined this week's Modern Retail Podcast and spoke about the rise and fall of the subscription box industry. He was one of the first in the space, and Mantry got prime media placements in magazines like GQ and shows like Good Morning America. But in 2017, he said, "the bottom fell out." While Mantry has received acquisition offers over the years, he's focused on continuing to bootstrap the company and still sees growing demand -- especially during gift-giving seasons. And Milligan also believes that while his business won't become a billion-dollar unicorn, the subscription brands that focused on profitability and speaking directly to their customers are the ones that can be around for decades. "A lot of the smaller bootstrapped ones that were always profitable along the way kind of stuck it out," he said.

Sep 19, 202437 min

Rundown: More retail bankruptcies, Rare Beauty reportedly halts sale, Amazon Rufus to serve ads

On today's Modern Retail Rundown, the staff kicks things off with the latest on Big Lots' Chapter 11 bankruptcy filing, including a private equity takeover bid. With a valuation of $2 billion, Selena Gomez's Rare Beauty is reportedly pausing plans to sell the 4-year-old company given the current instability of M&A activity. Finally, Amazon sent out a notice to sellers that it plans to sell ad space for its AI assistant Rufus, which launched in beta in early 2024.

Sep 14, 202427 min

How menswear retailer Rothmans has avoided the department store death spiral

Many department stores and apparel retailers are facing industry headwinds. But one New York-based retailer has been able to buck the trend. Menswear retailer Rothmans has been around for decades, and continues to see sales grow every year. It's also become a well-known destination for media personalities and entertainment industry designers. It also helps that Rothmans is in a part of retail that's especially hot right now. "I don't know if I'm the first to say this, but menswear is the new womenswear," said Ken Giddon, the president and owner of the company. But it's not enough to just be selling products in a popular sector. According to Kiddon, vibe and assortment are even more important. "I would say the key is hospitality. Think of it as a restaurant or a hotel," he said. Similarly, while other stores focus on trimming down their inventory, Rothmans has gone the opposite way. "As a small business, we watch our cash flow very carefully, but we believe in inventory," he said. Still, Giddon said, being ahead of the trend curve also helps. "People care about what they're wearing now, and young people are so into it," he said. "That's probably one of the benefits of social media."

Sep 12, 202435 min

Rundown: Walmart and StockX deal, Nordstrom's takeover bid, Rite Aid emerges from bankruptcy

On the Modern Retail Rundown this week, the staff discusses three retailers' latest growth roadmaps. First, Walmart Marketplace announced a new partnership with sneaker bidding site StockX. Then, the founding Nordstrom family is bidding to buy out the retailer to take it private. Finally, nearly a year after Rite Aid filed for bankruptcy, the now privately-held drugstore has a new CEO and plans to operate fewer stores.

Sep 7, 202432 min

How Croissant is trying to bring more retailers into the resale space

Croissant believes it has found a way to get more retailers and brands excited about resale. The business isn't a resale platform, per se. Instead, Croissant users can go to any retailer or brand's website and see a guaranteed resale value price that they would recoup if they bought the product new and then resold it to Croissant sometime later. "We describe ourselves as the first shopping tool that provides guaranteed resale values at the point of sale and beyond," said co-founder and CEO John Howard. He joined this week's Modern Retail Podcast and spoke about how it's growing its offerings and reaching new customers. Croissant works in a few ways. It works directly with retailers, in which, on their e-commerce listings, they publish both the retail price as well as the guaranteed buyback price. Croissant also has an app and browser extension that automatically provides buyback values for products that aren't within the company's existing retail partners. The idea, Howard said, is that "it's not just the out of pocket money that you're spending up front that should be as part of your purchase consideration." Instead, "a lot of what we buy is a value-retaining asset that has ongoing value after you purchase it." In essence, Croissant is letting shoppers know that they could probably make some money back on a higher-ticket item. According to Howard, conversion rates go up when shoppers see an item's estimated resale value. But, for now, the focus is on getting more people onto the Croissant platform. That involves marketing, including on new channels like Substack, to make sure people know about the program. "We're benefiting consumers," Howard said. "And we're benefiting the resale ecosystem, writ large."

Sep 5, 202440 min

Rundown: Dollar General and Lululemon show signs of weakness, Foot Locker scales back

On this week's Modern Retail Rundown, the staff discusses the issues plaguing Dollar General as it tries to lure bargain shoppers with its low-priced products. Lululemon's stalled growth in the U.S. also shows that the company isn't as economy-resistant as it has been over the last few years. Meanwhile, Foot Locker is scrapping international growth in favor of cost-cutting to improve profit margins.

Aug 31, 202426 min

Liquid Death's secret to viral marketing: Hire comedians

Liquid Death is masterful at going viral. But the man leading its marketing team doesn't like it described as such. "I hate the word viral," said Dan Murphy, svp of marketing at the canned beverage brand Liquid Death. In his mind, it's not precise enough. Liquid Death, by all accounts, is a viral product. Its very concept is meant to make people laugh and share. The company is best known for its canned water products that appear like beer cans. And as it gained prominence, the viral campaigns continued -- most recently, for example, Liquid Death ran a giveaway offering a lucky customer a fighter jet. But what Murphy was focused on wasn't virality but eliciting an organic response. "We needed people to walk down the beverage aisle and see a thing and stop," he said. Murphy spoke at last week's Modern Retail Marketing Summit and dove into how the brand approaches its campaigns and is so successful at getting people to engage with it. This week's Modern Retail Podcast is a live recording of the conversation. He shared many tips of the trade. For one, he said, "we're entirely in-house." The other part that's so important, Murphy said, was to hire people in comedy to create comedic campaigns. "We don't have people with traditional marketing backgrounds in the creative group," he said. "It's people that are Adult Swim writers and wrote for movies and wrote for The Onion."

Aug 29, 202429 min

Rundown: Shoppers react to price cuts, Peloton capitalizes on secondhand sales & Chick-fil-A gets into streaming

This week’s Modern Retail Rundown starts by unpacking why price cuts are drawing shoppers back to Target but not Macy's. Next, Peloton is slowly digging itself out of the red through price cuts and new revenue-generating initiatives. The company's latest strategy is to charge a $95 activation fee on pre-owned bikes and treadmills purchased through resale marketplaces. Finally, Chick-fil-A is reportedly counting on creating unscripted shows for its own streaming service as part of a bigger marketing push.

Aug 24, 202425 min

How Walmart is using AI to update key functions like search

Walmart is heavily investing in new technology and trying out new programs and processes to be more consumer-friendly. Helping lead this charge is Jon Alferness, the big-box retailer's chief product officer. What does Walmart's chief product officer do? In his words, he "[acts] as a nexus point to bring together [employees across teams] -- whether it's folks in design, engineering or business science -- to solve customer problems that deliver against the business goals and the business outcomes at scale." Essentially, if there's a big project that requires many different teams, Alferness is likely helping spearhead it. Alferness joined the Modern Retail Podcast this week and spoke about his approach to the role, Walmart's latest product updates and his philosophy to buzzy emerging tech like artificial intelligence. He dove into how he approaches big product launches that transcend departments, as well as the data and research he uses when launching a new endeavor. The tying bind behind all of this is that new products need to solve for a real need. When it comes to AI, for example, the product can't exist for its own sake. In fact, in his estimation, a new AI project shouldn't even have the technology in the name. "From my point of view, it's not important to say, 'Hey, so we built such and such product, now powered with AI,'" he said. "I don't think customers care one way or another. I think they just want their problem solved."

Aug 22, 202441 min

Rundown: July retail sales bounce back, beauty brands bootstrap their businesses & eTail East comes to Boston

This week’s episode of the Modern Retail Rundown unpacks the latest retail sales in the U.S., which were better than expected. Next, beauty brands are self-funding their businesses and seeking government loans as venture capital dollars dry up. Finally, the team discusses takeaways from this year’s eTail East conference in Boston.

Aug 17, 202427 min

Why MiniLuxe thinks franchising is the key to growth and a better nail industry

Nail salon and nail care brand MiniLuxe wants to make its employees "mani-millionaires" through franchising. MiniLuxe has been around since 2008, but in the last year has introduced a new model to open more locations via franchising. Right now, the company has a little over 20 locations around the U.S., but it has plans to increase that by the thousands via franchising. Its co-founder and CEO, Tony Tjan, joined the Modern Retail Podcast this week and spoke about the company's ambitions. "There is no other industry that employs as many hourly trade workers and trade women workers as nail care, outside of domestic cleaning," Tjan said. "That's that's the why. The how is along three Cs: we need to be clean, we need to celebrate craft and we need to be creative." With that, the company has built out its own system of nail salons that uses its own products. It also boasts paying workers higher wages and offering them company equity. Now, to help the company grow even more, the hope is to use franchising to reach a new level of scale MiniLuxe has yet to see.

Aug 15, 202433 min

Rundown: Mars explores Kellanova acquisition, ThredUp exits Europe & an Apple store gets its first union contract

This week’s episode of the Modern Retail Rundown kicks off with a Reuters report of Mars allegedly looking to acquire Kellanova, the parent company of Cheez-It and Pop-Tarts. Over at resale platform ThredUp, the company has made the decision to pull out of the European markets and focus on its U.S. business. Finally, employees at an Apple store in Maryland receive their first union contract two years after voting to unionize.

Aug 10, 202430 min

How eyewear brand Revo is reinventing itself

Revo is not a new company, but it's now in the process of reintroducing itself to more people. The performance eyewear brand first launched in the '80s selling fashionable sunglasses with science-backed sun protection. Over the years, the brand got sold to many big players, including Ray-Ban and Essilor Luxxotica. But in 2018, an eyewear company called B. Robinson -- with the help of some outside investors -- decided to purchase Revo. "It didn't have the same level of investment and the same level of support that it has had as an independent brand," said Cliff Robinson, the CEO of Revo, as well as the chief executive of B. Robinson. Now, the company is in growth mode once again and just opened its first U.S. store in New York -- less than a year after opening a store in Barcelona. "The growth has been coming from all these different sectors," said Robinson. "We're seeing growth in optical stores. We're seeing growth in the golf channel. We're seeing growth in the winter market with both goggles and sunglasses at resort areas. We're seeing growth from resorts and hospitality." Robinson joined the Modern Retail Podcast and spoke about the new strategy with Revo and what's ahead. The focus now is on reintroducing people to the brand. They may remember it from decades ago, but now the company is trying to get front and center. With that, it's been working with athletes -- including the U.S. sailing team. According to Robinson, Revo has always had the chance to become a true eyewear leader. "We felt there was this really great opportunity to breathe some additional life -- breathe some additional TLC -- and really make Revo the independent brand that it had been previously," he said.

Aug 8, 202439 min

Rundown: Fast casual earnings, Etsy's loyalty program launch & Howard Schultz's olive oil investments

On this week’s episode of the Modern Retail Rundown, the staff begins with a recap of some food establishment earnings, which include growing sales at Chipotle and Starbucks' continued slump. This week also saw Etsy’s announcing its first-ever membership program to incentivize shoppers with perks. Finally, a new report from Semafor outlines how former Starbucks CEO Howard Schultz is still indirectly involved in the company through joint investments in olive oil.

Aug 3, 202425 min

How Nespresso is revamping its stores to market itself as a premium coffee brand

Nespresso's U.S. marketing strategy is about going beyond the coffee machine. "We, first and foremost, are a coffee brand," said Jessica Padula, Nespresso's vp of marketing. She joined the Modern Retail Podcast and spoke about the brand's growth plans in the U.S. Nespresso has had retail locations for years. But the brand -- best known for its pod-based coffee brewing system -- has always tinkered with the model, testing out new markets and concepts while sunsetting others. According to Padula, the focus of Nespresso's new retail projects is to showcase the brand's coffee prowess. "You want to go a level deeper," she said. For example, some locations have begun offering master classes to teach customers about the origin of some coffees. The hope is to make the coffee and its quality top of mind, according to Padula. "Sometimes, since the machine is what you lead with, that often gets in the way," she said. With this, Nespresso is testing out new types of retail concepts and looking into new locations. This includes updates to major markets. "Newness in New York is definitely coming," Padula said.

Aug 1, 202438 min

Rundown: Kroger & Albertsons pause merger, L Catterton interested in Mattel & the rise of 'Amazombies'

On this week's episode of the Modern Retail Rundown the staff starts out with an analysis of the pending Kroger and Albertsons merger, which is now on hold. This week also saw LVMH-backed L Catterton reportedly approaching toy maker Mattel for a potential acquisition. Finally, Amazon returns are overwhelming retail drop-off points like UPS and Staples -- so much so, the store employees now refer to customers with these returns as "Amazombies."

Jul 27, 202425 min

How Tecovas is extending beyond cowboy boots to become a Western wear lifestyle brand

Tecovas wants to be more than just about cowboy boots. The nine-year-old company has big plans to become a high-end Western wear lifestyle brand. "Initially, it sort of was known as the Warby Parker of cowboy boots, if you will," said CEO David Lafitte on the Modern Retail Podcast. "We've tried to sort of migrate the positioning of the brand into more of a premium lifestyle brand." Lafitte -- who previously held C-suite positions at Deckers -- has been leading Tecovas for the last two years, and his mandate has been to expand beyond its cowboy boots roots. That includes expanding the brand's apparel line as well as growing its retail footprint. The company, which has locations in 20 states, adds between 10 and 12 store every year. By 2023, it had 33 locations and is on track to open 11 stores this year. The stores, according to Lafitte, are integral to Tecovas's success. For one, the locations are experiential playgrounds -- most have liquor licenses and they all focus on one-to-one connections with customers. What's more, the stores present a way for new customers to learn about Tecovas and its products. Right now, apparel represents around 20% of Tecovas's revenue. The brand is focused on growing that -- as well as growing its overall women's business. Along those lines, as Tecovas continues to expand, it is going into new areas that aren't necessarily associated with Western culture. It is opening a location in Boston, for example, and is keeping an eye out for another East Coast spot. "We've been looking in New York. We want to find the right spot," said Lafitte. "I'd like to be in Soho."

Jul 25, 202433 min

Rundown: Another record Prime Day, Limited Too is back & Pacsun gets into men's athleisure

On this week’s Modern Retail Rundown, the staff discusses the numbers behind this year's Prime Day, and what people bought during the two-day Amazon sales event. Following that, we’re talking about Limited Too’s comeback as it relaunches in Kohl's this week. Finally, mall-based retailer Pacsun is expanding further into activewear with a new men's athleisure line called ARC.

Jul 20, 202425 min

How Celsius rebranded itself to be a premium wellness energy drink

A little over a decade ago, energy drink brand Celsius was being delisted from many of its retail partners. Now, it's become one of the hottest beverage companies on the market. According to CEO John Fieldly, it took time and effort, but the company was able to rebrand itself as a lifestyle beverage associated with health and wellness. When it first launched, "it was positioned as a negative calorie drink. It got tons of interest from retailers," he said. The brand, however, "just couldn't get that connection or that conversion with consumers." So what helped Celsius rebound? It was a newfound focus on health and beauty. As part of the original turnaround, it started focusing on distribution in gyms and health clubs, as well as retailers like GNC. Then, when Celsius decided to return to grocery, it was placed in the health and beauty aisles. "In hindsight, when you look at it, [this] differentiated the brand very much so from those traditional energy drinks that are in the aisles today," Fieldly said. Fieldly joined the Modern Retail Podcast and spoke about the brand's evolution over the years. Now, it's become a premium player in the energy drink space. "It's really important we continue to partner with premium brands alongside to build that credibility," he said. At its most recent earnings, the company reported year-over-year revenue growth of 37% and its stock price has grown 6,000% over the last five years. Which is to say: The current strategy seems to be working. The focus now is on growing even more. "We've got to continue to talk about our brand story and really share those brand attributes, which differentiates ourselves in the category," Fieldly said.

Jul 18, 202433 min

Rundown: Athletic Brewing raises $50M, Nike brings back veteran exec & Costco raises membership fee

On this week’s Modern Retail Rundown, the staff discusses the latest funding round raised by NA beer company Athletic Brewing in an effort to meet demand. Meanwhile, Nike announced it's bringing former executive Tom Peddie back to be vp of marketplace partnerships as the company refocuses on wholesale. Lastly, in September, Costco is raising its annual membership fee by $5 -- the first increase since 2017.

Jul 13, 202424 min

Lucky Energy's growth strategy focuses on virality & convenience stores

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Lucky Energy wants to take on the Red Bulls and C4s of the world. The company's drink line, Lucky F*ck, launched last year and has been slowly building out its distribution. It's now available in around 2,000 store doors in Texas and California and is also sold on Amazon. According to CMO Hamid Saify, the strategy of growing Lucky Energy has been to get people's attention. Thus, the name of its product. The company has also launched some splashy guerrilla campaigns -- including a Coachella activation that involved a billboard asking people to call a phone number if they're looking for a "quick f*ck." Saify joined this week's Modern Retail Podcast and spoke about Lucky's growth so far and its future plans. In the early days, when Lucky's founder was distributing the beverages himself, "we just started seeing really crazy velocity because people were just leaning in and [were] like, 'What is this thing?' Saify said. Now, the focus is to continue that momentum. This includes launching in more convenience stores over the next year, as well as expanding to new regions like Florida. For a beverage brand, the best early-stage growth strategy is focused on getting people to try the beverage. That's why Saify is so bullish on convenience stores. "I would say our first-year approach is: we really want to start making a ton of inroads into C-stores," he said.

Jul 11, 202436 min

Modern Retail Rundown: Amazon is reportedly launching a Temu-like section, Fancy Food Show takeaways & Walgreens store closures

On this week’s Modern Retail Rundown, the staff discusses Amazon's next move to compete with cheap marketplaces like Temu and Shein. The Information reported this week that the e-commerce giant is planning to launch a program for sellers to ship cheap goods directly from China. This week, the Fancy Food Show also took place in New York City, and we review some of the buzziest trends from the event. Finally, Walgreens announced plans to close its underperforming stores and focusing on profit-driving locations.

Jun 29, 202425 min

How Babylist is building a media empire for new parents

Babylist is making moves to be more than just a registry for soon-to-be parents. The company has been building a media business over the last four years, becoming its fastest-growing revenue stream. "The original business model was affiliate," said Lee Anne Grant, Babylist's chief growth officer. "So it was working with a ton of different retailers and getting paid a commission. And then, fast forward 13 years later, we are now this platform with a bunch of different offerings like health, e-commerce, content -- anything a family needs." Grant joined the Modern Retail Podcast and spoke about how the company has grown over the last decade. This includes growing its media business and expanding into health and wellness. Grant joined Babylist four years ago. She began as a consultant, given the task of building the company's media business. Now, she's its chief growth officer -- overseeing new business opportunities like media and health care -- to help Babylist expand beyond its registry roots. This includes a retail concept the company opened in LA last year as well as a content business catered to its customers. As she sees it, a company like Babylist has the potential to be a media giant. Its customers read its newsletter and seek it out for educational content. Which is to say: new parents are looking for any help they can get, and that's great news for advertisers. Alongside that power, Grant also makes sure that Babylist maintains trust with its customers." We have pretty strict editorial guide guidelines, both for our organic editorial as well as our paid," she said. "We actually say no a good amount." Grant sees a bunch of potential as Babylist continues to grow. "We're very much an audience company," she said. "We're not as big as Amazon, but the amount of money that new parents, expecting parents [as well as] grandma spends -- it's a big enough opportunity to keep me excited to stay here."

Jun 27, 202435 min

Modern Retail Rundown: Slowing U.S. retail sales, Thrasio's comeback & Care/of troubles

On this week’s Modern Retail Rundown, the staff discusses what May's slowdown of U.S. retail sales could mean for consumer spending -- and, in turn, the economy. Meanwhile, Amazon aggregator Thrasio lays out its comeback plan after filing for bankruptcy. Lastly, the team talks about updates at the subscription vitamin brand Care/of, which was acquired by Bayer in 2020.

Jun 22, 202425 min

How Squared Circles is hoping to build the next generation of food & wellness brands

Venture studio Squared Circles has lofty plans to launch the next big health, wellness and food products. The project first began a little over three years ago when Lukas Derksen, who hailed from the creative firm Sid Lee, began angel investing in brands alongside entrepreneurs Alexander Gilkes and Osman Khan. One of its early investments was in the hair wellness brand Nutrafol. They decided to formalize the program into an incubation studio. Over the years, however, Squared Circles decided to take a more hands-on approach -- instead of acting as an incubator and investor for external brands, the studio is now focused on launching and scaling its own businesses. With that, the company just raised a $40 million Series A led by L Catterton. "The pitch to the partners that we're building with in the future is: OK, how do we actually build these things all the way to launch -- and even Series A -- without actually giving up necessarily any more of the cap table people?" said co-founder Derksen. He joined the Modern Retail Podcast and spoke about Squared Circle's growth so far. Currently, Squared Circles has incubated two brands -- cooking oil startup Algae Cooking and skin care company Magic Molecule. It has plans to launch other brands too in spaces like "nutritious food products tailored to the GLP-1 generation" and "delivering functional medicine to children in tasty alternatives," according to its website. According to Derksen, all of these ideas come from data. "We start very much from a consumer insight place -- and that's something that we strive for every single time," he said. The focus now is to continue launching new products and getting them ready to market as quickly as possible. Though VC funding isn't as plentiful as it was a few years ago, Derksen said there is still an appetite for certain areas. "The two categories that have been outspending on disproportionately are health and wellness and food and beverage," he said.

Jun 20, 202440 min

Rundown: Shein raises prices, TikTok tests image search & GLP-1 drugs boost supplements sales

On this week’s Modern Retail Rundown, the staff starts off discussing Shein's strategy to quietly raise its prices ahead of its anticipated IPO. Meanwhile, TikTok Shop is beginning to compete with Google and other platforms by testing a new image search. Finally, a new report by The Vitamin Shoppe shows a spike in sales of nutritional supplements like protein and meal replacements thanks to the rising popularity of medications like Ozempic and Wegovy.

Jun 15, 202430 min

How Repurpose built a brand around eco-friendly disposable products

Most people don't think about the brand behind their disposable plates, but Repurpose is trying to change that. The company, which is now sold in major retailers like Kroger and Costco, makes eco-friendly disposable products like plates, cups napkins, trash bags and toilet paper. While its prices are competitive, they still are at a slight premium to foam and plastic players. "It just felt like, why couldn't this be its own little category and brand that represented a whole kind of better-for-you disposable product?" said Repurpose co-founder and CEO Lauren Gropper. Gropper joined the Modern Retail Podcast and spoke about the 14-year-old company's growth. While Repurpose is in most major retailers today, it took a lot of work to convince buyers. "Any of the buyers that had any experience with it in the past [were] like, 'This doesn't work -- we've tried it, so don't even bother,' said Gropper. But after multiple news headlines around plastic disposable products hurting wildlife, more retailers began to seek out better alternatives. "We went from being in the knocking-down-every-door business to the incoming-call business," she said. Repurpose's growth has helped it figure out a sustainable business model. The idea from the get-go was to make products that could be competitive with the likes of Dixie. While the company had very slim margins at first, volume has helped Repurpose cut down on costs. "In the early days, we just went in with a lower margin knowing we're going to make this up as time goes on," Gropper said.

Jun 13, 202434 min

Rundown: Shopify marketing shifts, Walmart Health losses & Poppi faces lawsuit

On this week’s Modern Retail Rundown, the staff discusses the latest changes at Shopify, including the reported sunsetting of Shopify Plus branding. Meanwhile, after five years of trying to grow Walmart Health, the retailer shut down the health-focused business after reportedly losing nearly a quarter of a billion dollars. Lastly, better-for-you soda brand Poppi is facing a class action lawsuit in California by customers who say they were duped by its gut health claims.

Jun 8, 202431 min

How fast-fashion backlash gave ThredUp a marketing edge

Online resale may be a hot retail buzzword now, but ThredUp has been around for over a decade building out its business. This week on the Modern Retail Podcast, ThredUp CEO and co-founder James Reinhart spoke about rising demand for resale and how the platform has expanded its offerings. Not only does ThredUp have its own marketplace business, but the company has been building out its resale-as-a-service offering, allowing brands to use its infrastructure to create their own consignment programs. "In some ways, I describe us as really the infrastructure and backbone of how resale works on the internet," Reinhart said. Compared to some of the recent fast-fashion upstarts, ThredUp is an older player. The company was founded in 2009, and went public in 2021. Still, ThredUp has been able to stay current with recent business movements. The rise of Shein and Temu -- as well as the backlash to their fast-fashion value-focused offerings -- has given ThredUp some helpful tailwinds, for example. "It's easy to have a boogeyman," Reinhart said. Reinhart also said that resale as an industry should be treated like other nascent technologies contributing to a greater good, like electric vehicles and solar energy. As such, he's calling for more government assistance as companies try to figure out ways to build new sustainability-focused technology. "I'm a big believer that government has a role to play in bridging the economic and innovation gap that it takes to develop some of these new technologies," he said.

Jun 6, 202439 min

Rundown: Hoka competes with Nike, Amazon adds Grubhub perk to Prime & private label is still growing

On this week’s Modern Retail Rundown, the staff discusses how Hoka went mainstream in the last few years and how the company's roadmap will cater to this newfound customer base. Meanwhile, Amazon Prime is facing pressure from memberships like Walmart+, prompting the company to constantly expand its included perks. Lastly, store brands and private labels continue to see growth as Americans trade down from higher-priced national brands.

Jun 1, 202431 min

Century 21's Larry Mentzer on reopening a legacy NYC off-price retailer

Century 21 was an iconic New York off-price store that is now trying to return to its former glory. After filing for bankruptcy and shutting down all 13 of its locations, Century 21 reopened its lower Manhattan locations. "We are, in fact, an iconic legacy piece of New York, and we're happy to be back," Larry Mentzer, the retailer's chief operating officer, said on the Modern Retail Podcast. Mentzer spoke about the strategy with the reopening as well as plans for the future. The retail landscape has been transformed over the last four years -- and Century 21 has had to reckon with those changes. As part of the reopening, the company dramatically cut down its store size as well as the types of products it sells. Now, it focuses predominately on apparel and less on areas that didn't sell as well, such as home goods and kids shoes. "We really made a conscious effort to edit the assortment, keep it tight, turn faster, carry less inventory and show the customer really must-have designers and must-have items that you can't come back tomorrow and get it," he said. While foot traffic and sales have gone up and down over the last year, Mentzer says things are looking promising. "I can tell you that Q1, which was February, March and April of 2024, was better. And Q2, which we're just recently rolling into, is incredibly better. So we're excited about the summer," he said.

May 30, 202440 min

Rundown: Target lowers prices, Amazon beefs up Alexa & Macy's earnings

On this week's Modern Retail Rundown, the staff dives into all the hurdles retailers and platforms face. Target, for example, announced plans to lower many of its prices ahead of lackluster earnings. Amazon, meanwhile, is reportedly updating Alexa with new generative AI features -- and allegedly planning to sell it as its own subscription. Lastly, Macy's reported its earnings and said it's beginning to see new traction.

May 25, 202435 min

KEH CEO Noah Treshnell on building a profitable online resale business

Resale has proven difficult for many players in the apparel space, but KEH has made it work for the camera industry. KEH has been around for 40 years, beginning first as a used camera business. It's grown into the leading platform for pre-owned camera gear. Today, the company continues to see year-over-year growth and is profitable. CEO Noah Treshnell joined the Modern Retail Podcast and spoke about KEH's history, as well as his vision for the future. One of the real lessons Treshnell has learned is that online resale may not work for every type of product. It's usually grouped in with apparel, which is a difficult business margin-wise. But for more expensive products like cameras, the model has proven to work especially well. Brands have to ask, he said, "Is it a category that dramatically drops off in terms of retaining its value? So, is the depreciation curve shallow? That's very important, especially in e-commerce." Lucky for KEH, its products work for a profitable resale business. With resale being such a buzzy word, the business is only continuing to grow. "We've got tailwinds behind us and we're going substantially faster than even the market is growing," he said. "And that's really a testament to the team and our customer."

May 23, 202443 min

Rundown: Under Armour attempts another turnaround, Shein's attempted NRF membership & Costco partners with Uber Eats

This week's Modern Retail Rundown kicks off with an abridged history of Under Armour’s plans to overhaul its business, which dates back as far as 2017. Meanwhile, Shein has reportedly attempted and failed to get into the National Retail Federation multiple times as it prepares to go public. Last, Costco and Uber Eats are teaming up to bring grocery delivery to people without a Costco membership.

May 18, 202429 min

How Cargo Crew has ridden the workwear wave with the help of Paris Hilton & Gwyneth Paltrow

Workwear has become high fashion, and Cargo Crew has spent the last two decades riding this wave. The Australia-based company, which first launched in 2002, makes items like cooking aprons and boiler suits. Over the years, the company has expanded and grown -- Cargo Crew now works with 45,000 teams in over 80 countries and projects sales will grow 186% this year. This growth is partly thanks to high-profile clients and fans like celebrity chef Curtis Stone, Goop and even Paris Hilton, who wore one of Cargo Crew's suits earlier this year. "I think the power of celebrity, whilst it's important here in Australia, it's even more important in the U.S.," said Cargo Crew's founder and chief creative officer Felicity Rodgers. She joined this week's Modern Retail Podcast and spoke about the two-decade-plus journey.

May 16, 202438 min

Rundown: Gopuff's cash burn, Equinox's new membership & Sweetgreen beef

On this week’s Modern Retail Rundown: The Information reported that Gopuff lost $400 million last year in its quest to grow revenue. Equinox launched a new health and wellness program that costs $40,000 a year and promises members lifelong health. Meanwhile, Sweetgreen has upset fans by getting rid of arugula the same week it introduced steak to its menu.

May 11, 202427 min

Movado Brand president Margot Grinberg on reintroducing a legacy watch company to younger shoppers

"Everyone said that millennials were never going to buy watches," said Margot Grinberg, president of the Movado Brand and svp of e-commerce at its parent company Movado Group. The going theory was: "They don't need them to tell time, they had a phone; watches were dead after the cell phone came out." But that didn't happen. In fact, timepieces have never been more popular. According to a recent survey from the Boston Consulting Group, between 2021 and 2023, 54% of Gen Z and younger millennials increased their spending on luxury watches. Grinberg joined the Modern Retail Podcast and spoke about the state of higher-end watches, as well as its evolving marketing playbook. For her, it's a family affair as her grandfather founded the company. But even with its long history, Movado has been intently focused on attracting younger shoppers. Despite being over a century old, the watch brand -- which also works with top names like Coach, Tommy Hilfiger and Hugo Boss -- has been figuring out ways to introduce itself to younger shoppers. This has included a revamped logo, soon-to-be redesigned packaging as well as updated messaging. While the products have remained relatively consistent, Grinberg said what makes shoppers -- especially younger shoppers -- more amenable to higher-end brands is in messaging. "I think in today's world, a lot of it is about marketing and how you're communicating to customers," she said. The other part of the equation is being available on multiple channels. Movado's watches are sold in most any store that sells time pieces, but it's also available on marketplaces like Amazon as well as its own website. "There are so many new elements that you can offer consumers from an e-commerce experience that we didn't even have five, 10 years ago," Grinberg said.

May 9, 202432 min

Rundown: Starbucks stores struggle, Walmart launches a new private label line & Dave & Buster’s bets on betting

On this week's Modern Retail Rundown: The show kicks off with a recap of Starbucks' latest earnings. The coffee shop chain cited bad weather, out-of-stock products and long wait times on app purchases as factors for a slight sales decline. Meanwhile, this week Walmart rolled out a new in-house brand called Bettergoods which features products like plant-based cheese, pistachio nut butter and trendy condiments. Meanwhile, arcade games destination Dave & Buster's said it's launching an in-app experience that will allow adults 18 years and older to place bets with real money.

May 4, 202428 min

Former Peloton CEO John Foley on why he launched his rug startup Ernesta

John Foley may be best known as the founder and former CEO of Peloton, but it turns out interior design is his real passion. "I've been passionate about rugs for decades," he said on the Modern Retail Podcast. "I love design, I love spaces." This was all said to explain why he launched a rug company. Ernesta is a direct-to-consumer brand selling higher-end rugs. It launched in September of last year and just opened its first showroom in Manhattan last month. "Now I'm addicted to you know those super high-end custom rugs," he said. "And we're trying to bring them now to both interior designers and to consumers at a price point that most people can't afford." Ernesta is still in its early days, but Foley said the business is growing and gaining a name for itself. As he described it, the hope is for Ernesta to do for rugs what The Shade Store did for curtains. He even sees Ernesta's business model looking similar to it. "[The Shade store is] right around 50/50, selling to consumers and selling to trade. So we believe we're going to be right in that zone," he said. Still, the company is very young and still has a lot of learning to do. The biggest lesson thus far is figuring out how best to tap the vast and opaque world of interior design. While customers can buy their rugs directly from its site or store, Foley is also hoping to becoming a trusted partner to designers and firms. "My team and I come from the consumer world, and so we understand consumers a lot more than we understand interior designers and the trade," he said. "So we're learning our way into it." Now, with the first store open, Ernesta is hoping to see how well it helps grow sales -- and eventually continue building the business from there. The company is also planning on launching an online platform for customers to share their own designs and interior layouts in the hopes of inspiring others. "We're building this scaffolding -- this product experience community -- onto Ernesta, he said. "And I think in the next six to 12 months, that's going to come to life and be a really special part of the shopping experience."

May 2, 202438 min