The Modern Retail Podcast

Katrina Craigwell, GE Digital head of marketing innovation, has become a force in the marketing industry for her championship of women and women of color in the field. In this week’s edition of Starting Out, Craigwell, a Canada native, tells us how she’s risen to the top by following in the footsteps of her mother, Jacqueline, and why sometimes being good at what you do is simply about being present.

Dany Lennon has done it all: From music to advertising to agency life, Lennon, now the founder of recruiting and coaching company Creative Register, is fondly known among agency executives as the “original connecter.” She’s placed some of advertising’s greatest talents in their professional jobs, and coached them through their careers. In this week’s edition of Starting Out, she discusses the role instinct has played in her own long career in the industry.

Jeff Goodby, the chairman at Goodby Silverstein and Partners, has built a storied career in advertising. Goodby founded the agency along with Rich Silverstein, who he met at Ogilvy in the early 1980s. The agency has grown, kept growing, and more recently shrunk way down. On this week’s Starting Out, Goodby reflects on what it means to fire people.

On the first episode, Sarah Thompson, the global CEO of Droga5, joined us to discuss the value of keeping it simple and what it’s like to try land a job in the hyperconnected world of advertising without connections.

Starting Out is Digiday’s latest podcast. A show where we find out how the industry’s biggest movers and shakers made it, what’s their special power and what makes them tick. Starting Out will talk shop but also throwback to how it all began. Subscribe now and tell a friend.