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Leela Ashford: Spark Corporate Relations and Sustainability Director on the first mobile plan for kids

Leela Ashford: Spark Corporate Relations and Sustainability Director on the first mobile plan for kids

The Mike Hosking Breakfast · Newstalk ZB

May 12, 20254m 7s

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Show Notes

Spark’s weighing in on the topic of kids on social media.  

The telco is launching the country’s first mobile plan for kids, aiming to help parents ease them into the digital world. 

The plan will allow parents to control usage and data, and limit users to low-data apps such as bus apps and find my phone. 

Spark Corporate Relations and Sustainability Director Leela Ashford told Mike Hosking parents are trying to balance the benefits of giving their kids a phone, such as connectivity, but aren’t wanting to open the internet floodgates all at once. 

She says the plan is suited to low levels of data use, and isn’t designed to let kids off the tether to do whatever they want.  

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Topics

sparkleela ashfordmobile phone planmobile phonephone plankidschildren