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Julian Benefield: Foodstuffs North Island Secretary on the success of its facial recognition trials

Julian Benefield: Foodstuffs North Island Secretary on the success of its facial recognition trials

The Mike Hosking Breakfast · Newstalk ZB

September 24, 20244m 49s

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Show Notes

Facial Recognition technology will stay in 25 supermarkets, as Foodstuffs North Island deems its trial a success.  

The company, which owns Pak'n'Save and New World, installed the technology in the stores for a six-month test.  

Early results suggest it prevented about 130 serious incidents and was able to identify repeat offenders more than 1,700 times.  

Company Secretary, Julian Benefield, told Mike Hosking the trial was focused on repeat offenders, which 38% of offences were caused by in the last quarter. 

He says it's one of the most proactive technologies they could find, as offenders are less aggressive when approached earlier on in the store journey. 

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Topics

Facial recognitionsupermarketsFoodstuffs North Islandsupermarket crimecrimeretail crimejulian benefield