The secrets of Social success
Louise Pentland has built an audience of millions via YouTube and Instagram.
The Media Show · BBC Radio 4
August 29, 201828m 7s
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Show Notes
Louise Pentland has built an audience of millions via social platforms like YouTube and Instagram. What does her success tell us about the future of television and advertising? Also in the show, Kathryn Jacob OBE, CEO of Pearl and Dean, Simon Walker, CEO of Marquee TV and Shona Ghosh, senior technology reporter at Business Insider UK.
Presenter: Amol Rajan Producer: Richard Hooper.