Marketing Strategies for Uncertain Times | Bathroom Break #56 🚽
Audio is streamed directly from the publisher (pdst.fm) as published in their RSS feed. Play Podcasts does not host this file. Rights-holders can request removal through the copyright & takedown page.
Show Notes
There’s a TON of uncertainty in today’s climate: tariffs, regulations, etc. How should you deal with it when it comes to marketing efforts?
Enter: transparency. Being clear about pricing and how it’ll affect your customers’ carts helps save you (and your team) from varying questions. Putting this notice on a landing page is a way to address it.
Plus, going too far on discounting may not be a great strategy. Instead, doubling down on value and need are a better angle. Jay also mentions revising internal expectations when it comes to sales and pipelines. Should you double down on your already existing client base? Absolutely.
This short ‘n sweet Bathroom Break is all about preparing for potential setbacks. 🚽
Follow Jay:
LinkedIn: https://www.linkedin.com/in/schwedelson/
Podcast: Do This, Not That
Follow Daniel:
YouTube: https://www.youtube.com/@themarketingmillennials/featured
Twitter: https://www.twitter.com/Dmurr68
LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing
Sign up for The Marketing Millennials newsletter:
www.workweek.com/brand/the-marketing-millennials
Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com