One creative firm's success with retainers & more
The Marketing Mentor Podcast · Marketing Mentor
January 3, 201125m 22s
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Show Notes
In my recent interview with Janet Mobley from Fat Cat Strategies, she talks about:
- Why 2010 came in like a lamb and went out like a lion
- How they talk about the services they offer, especially retainer services
- The “dark side” of retainers
- Properly outlining retainer relationships
- Mini-retainers
- Why she prefers “unofficial” networking events
Listen in…